Key Responsibilities
- Develop and execute a comprehensive social media strategy.
- Create, curate, and manage all published content (images, video, written).
- Monitor, listen, and respond to users in a social way while cultivating leads and sales.
- Analyze key metrics and adjust strategies to meet business goals.
- Collaborate with other departments to manage reputation, identify key players, and coordinate actions.
- Develop and expand community and influencer outreach efforts.
- Oversee design (e.g., cover images, profile pictures, and blog layout).
- Design and create social ad campaigns, monitoring and reporting on their effectiveness.
- Stay updated with the latest social media trends, tools, and technologies.
- Provide regular reports on social media performance and suggest improvements.

Qualifications and Skills
- Proven working experience in social media marketing or as a digital media specialist.
- Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.




- Demonstrable social networking experience and social analytics tools knowledge.
- Adequate knowledge of web design, web development, CRO, and SEO.
- Knowledge of online marketing and a good understanding of major marketing channels.
- Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.
- Fluent in English and well-versed in various social media platforms.
- Familiarity with paid social media advertising on platforms like Facebook, Instagram, and LinkedIn.
- Ability to work independently and within a team environment.
- A degree in communications, marketing, business, new media, or public relations is preferred.

Pay: ₹16,000.00 - ₹18,000.00 per month

Perks:
- Health insurance
- Provident Fund

Application Question(s):
- Can you join Immediately?

Education:
- Bachelor's (required)

Experience:
- Social media marketing: 2 years (required)

Work Location: In person

📌 Social Media Executive (Kolkata)
🏢 Calfnero Private
📍 Kolkata