Job Description

Creator Relations | Creative Strategy | Product Storytelling | Conversion Role Overview Own the creator and creative side of TikTok, driving creator activation, stronger content, and creator-led sales. Scope: Creator relationships, creative strategy, product education, content feedback, negotiation, and conversion. Excludes: TikTok Shop operations, media buying, fulfilment, and platform management. Key Responsibilities Creator Management: Recruit, onboard, activate, retain, and build relationships with TikTok creators. Creative Strategy: Develop hooks, content angles, formats, product stories, and creator briefs. Creator Education: Conduct product training, webinars, and workshops to help creators communicate products effectively. Content Optimization: Review creator content and provide feedback on hooks, storytelling, product demonstration, authenticity, and CTAs. Conversion: Identify what drives creator-led sales and translate performance insights into better creative direction. Negotiation: Manage creator fees, commissions, deliverables, usage rights, and partnership terms. Community: Build an engaged creator community through training, launches, challenges,



and performance sharing. What We're Looking For Hands-on TikTok + creator/influencer marketing experience. Strong spoken and written English. Excellent communication, presentation, and webinar skills. Strong copywriting and hook-writing ability. 5-10 years of Experience with creator negotiations and relationship management. Solid understanding of content performance, conversion, and creator funnels. Strong creative judgment and commercial mindset. Ability to build trusted, long-term creator relationships. Preferred: Beauty/skincare/wellness, TikTok Shop, affiliate marketing, UGC, social commerce, or performance creative experience. KPIs Creator activation and productivity Repeat creator participation Creator-attributed revenue / GMV Content quality and volume Creator conversion Winning creative concepts Top-creator retention Core Skills TikTok | Creator Marketing | Influencer Relations | Creative Strategy | Copywriting | Hooks | Product Storytelling | Creator Education | Negotiation | UGC | Social Commerce | Conversion | Creative Direction

📌 Tiktok Creator & Creative Manager (Gurugram)
🏢 Transformative Ventures
📍 Gurugram