Job Description
MANDATORY REQUIREMENTS
n• 2–5 years of experience in digital, social media, content, brand or creative roles and strong understanding of Instagram and short-form video.
n• Excellent content ideation, writing and storytelling skills.
n• Solid visual taste and understanding of premium brands.
n• Hands-on experience in shooting and editing social content with strong ownership, execution and communication skills.
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n ABOUT THE CLIENT
nOur client is a premium sports, fitness, wellness and community brand operating across Mumbai, Pune, Bengaluru and Delhi. Its ecosystem includes Padel, Pickleball, Academies, Pilates, HYROX, Kids & Women’s programs, tournaments, events and recovery services.
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n JOB ROLES & RESPONSIBILITIES
n• Own Serve Society's digital and social media strategy across Instagram, YouTube and other platforms.
n• Build and manage monthly/weekly content calendars.
n• Lead content ideation across sports, fitness, culture, trends, athletes, coaches, tournaments and community.




n• Plan and execute shoots and create content hands-on using an iPhone, including shooting, editing, captions and publishing.
n• Manage creative/social media agencies and external creators.
n• Build partnerships with athletes, influencers and creators.
n• Track content performance and connect digital activity to business outcomes.
n• Own and evolve Serve Society's online brand voice and visual identity.
n• Work closely with founders and internal teams to turn business priorities into compelling content.
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n QUALIFICATION & EXPERIENCE
n• Bachelor's degree in Marketing, Communications, Mass Media, Advertising, Business or a related field.
n• 2–5 years of relevant experience.
n• Experience in sports, fitness, lifestyle, hospitality, fashion, consumer or D2C brands is preferred.
n• Strong portfolio of social media/content work
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n OTHER DETAILS
nReporting To: Founder
nIndustry Target: D2C and Sports
nWork Model Arrangement: Onsite

📌 Social Media Manager (Mumbai)
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