Job Description
Company: Khaitan India Ltd. Location: Eastern UP (Base: Lucknow / Varanasi / Gorakhpur) Experience Required: 14 to 16 Years Employment Type: Full-time Role Overview Khaitan India Ltd. is looking for a seasoned, results-oriented State Sales Head to spearhead business growth, revenue generation, and market expansion across Eastern Uttar Pradesh. The incumbent will be responsible for leading the regional sales team, expanding dealer-distributor networks, and driving sales volume for our portfolio of fans, home appliances, and consumer durable products. Key Responsibilities Revenue & Market Share Growth: Formulate and execute regional sales strategies to consistently meet and exceed primary and secondary sales targets across volume and value metrics. Distribution & Channel Management: Identify, appoint, and manage high-performing distributors, stockists, and retail networks. Strengthen presence in tier-2, tier-3, and rural markets. Team Leadership & Development: Lead, mentor, and track performance of Area Sales Managers (ASMs), Territory Managers,



and field sales executives across Eastern UP. Trade Schemes & Commercials: Design and implement competitive trade schemes, dealer incentives, and promotional campaigns while ensuring timely collections and healthy credit control. Competitor & Market Intelligence: Track market trends, competitor activities, pricing strategies, and product gaps to provide actionable feedback to senior leadership. Supply Chain & Stock Alignment: Coordinate with supply chain and logistics teams to ensure optimal inventory levels and seamless stock availability at all distributor points. Candidate Profile Experience: 14–16 years of hands-on sales experience within the Fans, Home Appliances, Small Domestic Appliances (SDA), or Consumer Durables sectors. Regional Expertise: Robust, pre-existing distributor connections and comprehensive market knowledge of Eastern UP territories. Leadership: Proven ability to build, motivate, and direc

📌 State Sales Head (Safa)
🏢 KHAITAN INDIA
📍 Safa