Responsibilities:
Support user journey execution across registration, activation, retention, and revenue-focused campaigns.
Execute mobile push notifications, email campaigns, and CRM communication initiatives.
Assist in campaign coordination across social media, affiliate marketing, and marketing operations.
Support retention activities to improve user engagement and reduce drop-offs.
Coordinate with design, content, product, and tech teams for smooth campaign execution.
Track campaign performance, prepare basic reports, and support data-driven optimization.
Assist in day-to-day marketing operations, execution tracking, and coordination tasks.
Support revenue-driving initiatives and marketing activities across categories.
Stay updated with market trends, user behaviour, competitor activities, and AI-driven marketing trends/tools.

Requirements:
Valuable communication and coordination skills.




Robust ownership mindset and willingness to work in a fast-paced workplace.
Basic understanding of digital marketing, social media, and user engagement.
AI-driven mindset with willingness to leverage AI tools for productivity, execution, and analysis.
Comfortable handling multiple execution tasks simultaneously.
Analytical mindset with basic Excel/reporting understanding.
Self-motivated, adaptable, and execution-oriented.
Exposure to EdTech, CRM tools, or marketing automation platforms is a plus.

Preferred:
Familiarity with tools like CleverTap, MoEngage, WebEngage, Google Sheets, etc.
Familiarity with AI tools like ChatGPT, Claude, Gemini, Canva AI, or similar productivity/marketing tools.
Interest in marketing operations, retention, and lifecycle marketing.

📌 Marketing Content Executive Bengaluru
🏢 Oliveboard
📍 Bengaluru