Role Summary:
Bridge the gap between product and market by crafting positioning, messaging, and go-to-market strategies.
Key Responsibilities:
Develop product messaging and value propositions.
Conduct market and competitor research.
Collaborate with product, sales, and content teams.
Launch campaigns for current features and updates.
Requirements:
Solid communication and strategic thinking.
Experience in SaaS or tech product marketing.
Familiarity with tools like Notion, Trello, HubSpot.
Key Skills:
Market research and competitor analysis
Go-to-market strategy development
Product positioning and messaging
Customer journey mapping
Collaboration tools (Notion, Trello, Slack)
CRM and email automation (HubSpot, Mailchimp)
📌 Product Marketing Manager Bengaluru
🏢 TI Steps
📍 Bengaluru
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