We are looking for a Performance Marketing professional with robust hands-on experience in planning, executing, and optimizing digital marketing campaigns.

The ideal candidate should have experience in FinTech, B2C, or D2C companies and a proven ability to drive customer acquisition and business growth through performance marketing.

Key Responsibilities:
Plan, execute, and manage performance marketing campaigns across Google, Meta, and other digital platforms.
Monitor campaign performance and continuously optimize campaigns to improve ROI, ROAS, CPL, CAC, and conversions.
Develop and implement customer acquisition strategies across B2C/D2C channels.
Analyze campaign data, identify trends, and take data-driven decisions to improve performance.
Manage campaign budgets effectively and ensure optimal utilization of marketing spends.
Conduct A/B testing of creatives, audiences, landing pages, and campaign strategies.




Work closely with the creative and business teams to develop high-performing campaigns.
Prepare regular campaign performance reports and provide actionable insights.
Stay updated with the latest digital marketing trends, tools, and platform changes.

Ideal Candidate:
Experience in Performance Marketing, preferably from a FinTech, B2C, or D2C environment.
Strong hands-on experience in running and scaling paid digital campaigns.
Valuable understanding of Google Ads, Meta Ads, analytics, tracking, and conversion optimization.
Strong analytical and problem-solving skills.
Should be target-oriented and focused on delivering measurable business results.
Candidates with a proven track record of successfully running campaigns will be preferred.

Advantages:
Health insurance
Life insurance
Paid sick time
Paid time off
Provident Fund

Work Location: In person

📌 Performance Marketing Executive Chennai (India)
🏢 Prithvi Exchange
📍 India