Senior Performance Marketing Manager (PPC)

Location: Bengaluru, Karnataka

Job Type: Full-time (Work from Office)
Experience Required: 5+ Years
Joining: Immediate / ASAP
Salary: Based on experience and performance

Job Summary

Key Responsibilities
Plan, execute, monitor, and optimize paid campaigns across:
Google Ads (Search, Display & YouTube)
Meta Ads (Facebook & Instagram)
LinkedIn Ads
Programmatic Platforms (DV360, The Trade Desk, Taboola, Outbrain)
OTT Platforms (Hotstar, Prime Video, etc.)
Manage media planning, budgeting, campaign execution, and scaling.
Improve campaign performance by optimizing CPA, ROAS, CTR, conversion rate, audience targeting, creatives, bidding strategies, and marketing funnels.
Set up and manage Google Analytics, Google Tag Manager, conversion tracking, and attribution models.
Analyze campaign data and provide actionable insights to improve performance.
Conduct A/B testing on advertisements, landing pages, and audience segments.
Build and optimize retargeting campaigns, lookalike audiences,



and full-funnel marketing strategies.
Identify current growth opportunities and recommend performance marketing initiatives.

Required Skills & Qualifications
Minimum 5 years of hands-on experience in Performance Marketing/PPC.
Robust expertise in:
Google Ads
Meta Ads Manager
LinkedIn Campaign Manager
YouTube Ads
DV360
The Trade Desk
Taboola
Outbrain
OTT Advertising Platforms
Experience managing high-budget advertising campaigns.
Robust analytical and data-driven decision-making skills.
Ability to work independently with mínimal supervision.
Experience with D2C or eCommerce brands is an added advantage.

Preferred Skills
Google Ads Certification
Meta Certification
Experience with CRO tools such as VWO or Optimizely
Landing page optimization experience

Job Details
Job Type: Full-time
Work Location: Onsite, Koramangala, Bengaluru
Work from Home: Not Available
Notice Period: Immedia

📌 Performance Marketing Manager Koramangala (India)
🏢 AKOI
📍 India