Key Responsibilities:
Product Analysis: Conduct detailed analysis of product performance, including user engagement, usage patterns, and key performance indicators (KPIs).
Customer Feedback: Gather, synthesize, and analyze customer feedback from surveys, reviews, and direct feedback to identify pain points and areas for improvement.
Competitive Analysis: Monitor and analyze competitor products, features, and market trends to identify emerging prospects and threats.
Market Research: Stay up-to-date with industry trends, emerging technologies, and customer preferences to help shape the product strategy.
Data Interpretation: Translate product performance data into actionable insights and recommendations for product enhancements and new features.
Feature Prioritization: Work with the product management team to prioritize and define features based on data-driven insights.
User Persona Development: Assist in the development and refinement of user personas to guide product development and marketing initiatives.
A/B Testing: Plan, execute, and analyze A/B tests to assess the impact of product changes and recent features.
Product Documentation: Create and maintain product documentation, including requirements, user stories,



and feature specifications.
Cross-Functional Collaboration: Collaborate with cross-functional teams, including engineering, design, and marketing, to ensure product alignment and successful product launches.
Reporting: Prepare and present regular reports and dashboards to communicate product performance, insights, and recommendations to stakeholders.

Qualifications:
Bachelor's degree in Business, Marketing, Computer Science, or a related field (Master's degree preferred)
Proven experience in product analysis or a related role with a history of contributing to product improvements
Proficiency in data analysis tools and techniques, such as Excel, SQL, and data visualization tools
Solid analytical and problem-solving skills with the ability to turn data into actionable insights
Familiarity with product management methodologies and development processes
Excellent communication and collaboration skills
Familiarity with user research methods and tools is a plus
Experience with A/B testing and experimentation platforms is a plus
Certification in product management or related fields is a plus

📌 Sr Product Analyst Chandigarh (India)
🏢 ProofHub
📍 India