Area Sales Manager KRA & KPI

Brand: KKCL – Jr. Killer

No.

KRA & KPI

Weightage

1

Sales Target: Achieve weekly, monthly and yearly sales targets.

25%

2

Store Productivity: Improve ROS, SPD, SPSF, GOLV and overall store performance.

25%

3

Team Handling: Manage TLs and Store Managers and ensure team performance.

5%

4

Competition Mapping: Track competitor pricing, offers, products and market activities.

20%

5

Product & Staff Feedback: Share product, customer and staff feedback with management.

10%

6

Team Relations: Maintain good coordination with internal and external teams.

5%

7

Customer Understanding: Understand customer behaviour and market requirements.

2.5%

8

Current Ideas & R&R;: Implement recent sales ideas and motivate the team through recognition.

2.5%

9

Market Visits: Conduct regular store visits and share feedback/action points.





5%

Total

100%

Job Description – Area Sales Manager
Achieve sales targets for the assigned area.
Manage and guide Store Managers and Team Leaders.
Improve store productivity and key sales KPIs.
Monitor competition, pricing, offers and market activities.
Conduct regular store and market visits.
Understand customer needs and share market feedback.
Ensure proper execution of company policies and processes.
Identify recent ideas to increase sales and store performance.
Maintain good coordination with internal and external teams.
Review store performance and take corrective actions where required.

Requirement

Qualification- Minimum Graduate
Experience - 6 to 10 years

📌 Area Sales Manager Mumbai
🏢 Killer Jeans
📍 Mumbai