Position: New Commercialization Manager

Location: Raipur, Chhattisgarh

Position Purpose

The Recent Commercialization Manager is responsible for driving and ensuring a rock-solid platform for robust and successful launches in the region.

Job Responsibilities:
Develop key insights into crop and segment as well as brand experiences to ensure strong and relevant positioning of the product
Develop through knowledge and understanding of all recent commercialization brands for laying out value Plot Demos (VPDs) for Commercial CP portfolio
Active member of launch teams & liaise with Marketing and IFS teams for development of VPD protocol and execution Marcom team on communication concepts
Member of PCT & actively involve from concept creation (L-6) to Launch(L) stage and help in compiling key customers unmet needs and value drivers in key crop and pest segments
Understand growers CTQs and key insights on the grower practices.
Establish KPIs and KPMs of the new product and identify differentiators and delighters and gaps if any
Develop thorough knowledge on NBCAs value in use, positioning and overall competitive landscape
Train the New Commercialisation Assist, Market Ignition Executives and teams




Assist in driving the targeted stakeholder-Grower & channel exposure to the prelaunch products by excellent coordination with the Sales and DG team
Timely submission of LPD reports & data analysis Requirements

Experience and Education:
Bachelors/Masters Degree in Agriculture/PhD in Agriculture
Experience –5 to 15 years’ experience in CP/pesticides management
Experience of managing CP (Insecticides, Herbicides, Pesticides, Fungicides)
Excellent verbal and written communication skills
Strong interpersonal skills, critical thinking and problem-solving skills
Solid project management, systems and technical, and time management skills
Solutions approach and Decision making

Knowledge, Skills and Abilities
Good experience in Field Crops & crop management techniques
Understanding of agronomy and modern crop production; in particular horticultural cropping
Good experience with Agro chemicals (Insecticides, Pesticides)
Good communication -oral and written- in both English and local language.
Excellent interpersonal skills
Objection management skill & Problem-solving ability
Strong commercial acumen, understanding of the margin structure, conceptualizing schemes and articulating

📌 New Commercialization Manager Hyderabad
🏢 Corteva Agriscience
📍 Hyderabad