Overview

Key Responsibilities
- Manage and maintain company website, ensuring optimal performance and user experience
- Assist in planning, creating and executing social media strategies, including content ideation and calendar management
- Optimize website and content for search engines (SEO) to improve visibility and rankings
- Plan and run paid campaigns across platforms such as Meta Ads and Google Ads
- Monitor campaign performance, analyze data, and optimize for ROI and conversions
- Collaborate with design and content teams to produce engaging marketing materials
- Stay updated with the latest digital marketing trends and tools

Hard Skills (Technical Requirements)
- Solid knowledge of SEO (on-page & off-page) (mandatory)
- Experience with Meta Ads (Facebook/Instagram Ads) and Google Ads (mandatory)
- Website management experience (mandatory)
- Understanding of Google Analytics, performance tracking, and reporting
- Social media management tools and content planning (basics)




- Basic knowledge of HTML/CSS (preferred but not mandatory)

Soft Skills
- Creative thinking and strong ideation skills
- Excellent communication and collaboration abilities
- Analytical mindset with attention to detail
- Time management and ability to handle multiple projects
- Problem-solving attitude and adaptability
- Proactive and self-driven

Experience Required
- 3-4 years of relevant experience (preferably in fashion, jewellery, D2C)

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:
- Cell phone reimbursement
- Internet reimbursement

Ability to commute/relocate:
- Sai Baba Colony, Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)

Experience:
- relevant, preferably in fashion, Jewellery, D2C: 3 years (preferred)

Work Location: In person

📌 Digital Marketing Executive (Saibaba Colony)
🏢 Salona Cotspin
📍 Saibaba Colony