Business Operations & Cosmetic Marketing (India)

Business Operations & Cosmetic Marketing (India)

31 Aug
|
Panav Biotech
|
India

31 Aug

Panav Biotech

India

Job Summary

We are looking for an experienced Head – Business Operations & Cosmetic Marketing to lead the company’s overall business growth, marketing strategy, sales operations, and channel development. The ideal candidate should have strong experience in the cosmetics/beauty industry, with expertise in brand marketing, Modern Trade, General Trade, key account management, team leadership, and business development.

Key Responsibilities

- Develop and execute marketing and business growth strategies for cosmetic and beauty products.
- Lead brand positioning, product launches, promotional campaigns, and market expansion initiatives.
- Develop strategies to increase brand visibility, customer engagement, and sales.
- Manage Modern Trade, General Trade, and key accounts.
- Identify new market opportunities and develop new distribution and retail channels.
- Analyze market trends, consumer preferences, competitor activities, and sales data.
- Plan and execute in-store promotions, visibility campaigns, sampling, activations, and merchandising.
- Work closely with the Sales and Marketing teams to achieve business targets.
- Manage and motivate sales, marketing, promoters, and field teams.
- Build and maintain strong relationships with distributors, retailers, and key accounts.
- Monitor product performance, inventory availability, sales trends, and market coverage.
- Develop monthly/quarterly sales and marketing plans and track their performance.
- Coordinate with internal teams for product launches, stock planning, marketing campaigns,



and business operations.
- Prepare MIS, sales reports, market analysis, and management presentations.
- Manage marketing budgets and ensure effective utilization of promotional spends.
- Identify business challenges and implement effective solutions to improve profitability and growth.
- Ensure consistent brand communication and maintain the desired brand image and market positioning.

Required Skills

- Strong knowledge of the Cosmetics / Beauty industry.
- Expertise in Cosmetic Marketing and Brand Management.
- Strong experience in GT & MT operations.
- Key Account Management and channel development.
- Excellent sales and negotiation skills.
- Market research and competitor analysis.
- Brand promotion and product launch experience.
- Strong leadership and team management.
- Excellent communication and presentation skills.
- Robust analytical and problem-solving abilities.
- Good knowledge of MS Excel, MIS, and reporting.

Candidate Profile

- Graduate/MBA in Marketing, Business Management, or a related field.
- 10–15+ years of experience in Cosmetics / Beauty / Personal Care.
- Proven experience in Cosmetic Marketing, Sales, Modern Trade, General Trade, and Business Operations.
- Strong understanding of cosmetic consumer markets and retail channels.
- Candidates with experience handling beauty/cosmetic brands and large retail accounts will be preferred.

Pay: ₹50,000.00 - ₹70,000.00 per month

Advantages:

- Provident Fund

Work Location: In person

📌 Business Operations & Cosmetic Marketing (India)
🏢 Panav Biotech
📍 India

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