We are looking for a high-performing MBA student from a reputed/renowned institution to join our team as a Marketing Intern – B2B Lead Generation & Business Development.

This is an opportunity for an ambitious MBA candidate who wants hands-on experience in B2B marketing, customer acquisition, sales, financial services, and business development.

The ideal candidate should have a strong interest in marketing and sales, along with a basic understanding of accounting, bookkeeping, taxation, and financial services.

Eligibility Criteria — Mandatory

- Only MBA candidates from reputed/renowned institutions will be considered.
- MBA specialization in Marketing, Finance, Business Development, Sales, or a related discipline is preferred.
- Strong communication, presentation, networking, and interpersonal skills.
- Basic understanding of accounting, bookkeeping, taxation, GST, and ITR is highly preferred.
- Candidates must demonstrate a proactive and target-oriented approach.
- Prior sales/marketing experience is an advantage but not mandatory.

Applications from candidates who are not pursuing an MBA from a reputed/renowned institution will not be considered.

Key Responsibilities

The selected candidate will work closely with the business development team to generate and convert B2B leads for our professional accounting and bookkeeping services.

Responsibilities include:

- Identify and generate qualified B2B leads across different customer segments.
- Develop potential customer lists and conduct market research.
- Approach decision-makers through calls, email, LinkedIn, networking, and other channels.
- Generate business opportunities among:
- Apartment associations and residential communities
- Schools, colleges, universities, and educational institutions
- Small and medium-sized businesses (SMEs)
- Startups and growing businesses
- Clinics and professional service organizations
- Housing societies and property-related organizations
- Other organizations requiring professional accounting support




- Understand customer pain points related to bookkeeping, accounting, taxation, and compliance.
- Present our services and communicate their business value to prospective customers.
- Schedule meetings and demonstrations with qualified prospects.
- Follow up systematically with prospects and support lead conversion.
- Maintain accurate records of leads, follow-ups, meetings, and conversions.
- Work toward defined lead-generation and customer-acquisition targets.
- Provide market intelligence and feedback to the management team.
- Assist in developing B2B marketing strategies and customer-acquisition campaigns.

Services to Be Promoted

The intern will be involved in marketing and lead generation for services including:

- Skilled bookkeeping services
- Accounting and financial record maintenance
- GST compliance and related services
- Income Tax Return (ITR) filing
- Tax filing and compliance support
- Accounts payable and receivable management
- Payroll and accounting support
- Financial reporting
- Outsourced accounting services
- Other business accounting and taxation solutions

What We Expect

We are looking for an MBA candidate who can combine management education with commercial thinking.

You should be:

- Confident when communicating with business owners and senior decision-makers.
- Comfortable with cold calling, networking, and business conversations.
- Capable of understanding customer requirements and identifying business opportunities.
- Analytical and comfortable working with numbers and business information.
- Highly proactive and willing to take ownership.
- Target-driven and focused on measurable results.
- Professional in communication and presentation.




- Curious about accounting, taxation, and financial services.
- Comfortable using Excel/Google Sheets, LinkedIn, CRM systems, and digital communication tools.

Why This Internship?

This is not a conventional internship where you simply observe the marketing team.

You will receive hands-on exposure to real B2B business development and customer acquisition, including:

- B2B lead generation
- Customer prospecting
- Sales strategy and execution
- Financial-services marketing
- Accounting & bookkeeping industry
- Taxation and ITR services
- Customer relationship management
- Market research
- Negotiation and business communication
- Lead conversion and customer acquisition
- Building a B2B sales pipeline

Performance Expectations

The internship will be performance-oriented. Key metrics may include:

- Qualified leads generated
- Prospects contacted
- Meetings/appointments scheduled
- Follow-ups completed
- Sales opportunities created
- Lead-to-customer conversion
- Current customers acquired

Ideal Candidate

Our ideal candidate is an MBA student from a renowned institution who combines strong marketing instincts with an understanding of finance and accounting.

If you are someone who can confidently approach a business owner, understand their accounting challenges, explain the value of professional bookkeeping and tax services, and turn that conversation into a business opportunity, this role is for you.

Position

MBA Marketing Intern – B2B Lead Generation & Business Development

Eligibility: MBA candidates from reputed/renowned institutions only
Preferred Specialization: Marketing / Finance / Sales / Business Development
Experience: Freshers and candidates with prior experience may apply
Role Type: Internship
Focus: B2B Marketing | Lead Generation | Sales | Customer Acquisition | Financial Services

Pay: ₹8,086.00 - ₹18,000.00 per month

Work Location: Hybrid remote in Bangalore City, Bengaluru, Karnataka

📌 MBA Marketing Intern –B Lead Generation & Business Development (Bengaluru)
🏢 AIRANI
📍 Bengaluru