Key Responsibilities

- Business Strategy & Growth

○ Develop and execute growth strategies to expand market share.

○ Identify and pursue new business opportunities, alliances, and distribution partnerships across India and global markets.

○ Build data-driven strategies for profitability and sustainable growth.

○ Oversee current product development from concept to commercialization.

- Product & Market Development

○ Lead the full product lifecycle - ideation, sourcing, design, branding, pricing & launch.

○ Collaborate with manufacturing partners to ensure quality, safety, and innovation.

○ Conduct market and competitor analysis to identify trends and technologies.

○ Use analytics to track performance, consumer behavior, and marketing impact.

○ Guide pricing, assortment, and inventory planning through data insights.

○ Establish feedback systems from customer insights to refine strategies.

- Retail Marketplace Management (Online & Offline)

○ Oversee sales across D2C platforms, marketplaces, and retail channels.

○ Lead website strategy, user experience, and digital customer journeys.

○ Optimize marketing funnels and conversion metrics with marketing teams.

○ Ensure consistent brand, pricing, and service standards across channels.

○ Supervise logistics, warehousing, and customer service for seamless operations.

○ Responsible for managing and increasing the sales through Institutional Customers (B2B).





- Brand & Community Development

○ Define and strengthen PWPL’s portfolio into India’s first smart pet tech, beauty & personal care, and wellness brand.

○ Build a loyal community through engagement and advocacy programs.

- Leadership & Collaboration

○ Lead and mentor cross-functional teams across business development, operations, marketing, and logistics.

○ Collaborate with the leadership team to align PWPL’s strategy with group goals.

○ Foster a culture of performance, accountability, and continuous

improvement.

- Business Development & Partnerships

○ Forge partnerships with relevant brands, distributors, and international suppliers.

○ Collaborate with relevant communities, clinics, and influencers for advocacy.

○ Negotiate and manage contracts, vendor relations, and strategic alliances.

Qualifications & Experience

● 5+ years of experience in business development, operations, or product

management (preferably in pet care, beauty, personal care, consumer tech, or

D2C/e-commerce).

● Proven track record of launching or scaling consumer products.

● Expertise in strategic planning, operational execution, and data-driven decisions.

● Strong leadership, communication, and stakeholder management skills.

● MBA or equivalent in Business, Marketing, or Operations preferred.

Pay: ₹1,600,000.00 - ₹1,800,000.00 per year

Work Location: In person

📌 E-Commerce Manager (Hyderabad)
🏢 Petvibes Wellness Private
📍 Hyderabad