Company Description Dr. Oetker is a long-established family-owned food company, recognized as one of Europe's leading food manufacturers with around 16,000 team members across more than 40 countries. Guided by a strong heritage, the organization focuses on people, consumers, the environment, and society, aiming to create a taste of home for diverse communities worldwide. Dr. Oetker India, through its FunFoods brand, is a key player in mayonnaise, spreads, and sauces, and has expanded into ready-to-eat cakes and desserts, including waffles, under the Kuppies by Dr. Oetker brand. The company emphasizes long-term, sustainable growth and actively works to reduce its environmental footprint for future generations. Dr. Oetker India seeks curious, passionate individuals who take ownership, embrace challenges, and value diversity and inclusion, joining an enthusiastic team to shape the present and build the future.

Role Description This is a full-time, on-site Sales Officer role based in Ludhiana. The Sales Officer is responsible for driving secondary and primary sales in the assigned territory, ensuring availability and visibility of FunFoods and Kuppies products across retail and up-to-date trade outlets. Daily activities include visiting and managing distributors and key retail partners, executing sales plans and promotions, and monitoring stock levels and product placements. The role involves maintaining strong relationships with trade partners,



tracking competitor activities, and providing market feedback to support sales strategies. The Sales Officer will also prepare regular sales reports, ensure adherence to company policies, and collaborate closely with the sales and marketing teams to achieve revenue and growth targets.

Qualifications

- Sales and distribution skills, including territory management, retail and wholesale engagement, and experience meeting or exceeding sales targets.
- Customer relationship-building capabilities, with strong negotiation, influencing, and follow-up skills to support long-term partnerships.
- Basic analytical and reporting skills to interpret sales data, track performance, and provide actionable market insights.
- Solid communication and interpersonal skills, with the ability to work effectively within cross-functional teams and diverse environments.
- Prior experience in FMCG or food industry sales, preferably in sauces, spreads, or related categories, is highly beneficial.
- Comfort with field work, including regular market visits, and familiarity with local Ludhiana market dynamics.
- Minimum educational qualification: graduate degree in business, commerce, marketing, or a related field; relevant diplomas in sales or marketing are an advantage.
- Demonstrated ownership mindset, resilience, and willingness to learn, aligned with Dr. Oetker's values of sustainability and inclusivity.

📌 Sales Officer (Ludhiana)
🏢 Dr. Oetker India
📍 Ludhiana