31 Aug
|
Important Company of the Sector
|
India
31 Aug
Important Company of the Sector
India
Roles & Responsibilities:
- Build, maintain, and enhance highly visual trackers and dashboards (using Excel, Google Sheets, and Looker Studio) to monitor key metrics such as Views, Revenue, Installs, Spends, CTR, CVR, CPI, and attribution KPIs Analyze platform-wise, campaign-wise, and show-level performance to identify trends, performance gaps, and optimization opportunities
- Build funnel analysis frameworks to evaluate conversion metrics (e.g., Views, Clicks, Installs etc), including Clicks-to-Views, Clicks-to-Installs, Re-installs, and overall marketing attribution
- Partner closely with growth, content, and monetization teams to deliver data-backed insights, support business reviews, and assist with quick-turnaround ad hoc requests
- Continuously improve, centralize, and automate reporting structures to ensure maximum scalability, accuracy,
and usability for leadership and stakeholders
Requirements:
- 6 months of experience in Data Analytics, Business Analytics, or Performance Analytics
- Strong proficiency in Excel / Google Sheets and hands-on experience with Looker Studio (formerly Google Data Studio) for KPI visualization
- Strong understanding of data tracking best practices, funnel conversion analysis, and key marketing metrics (CTR, CVR, CPI, installs, retention, etc.)
- Solid analytical thinking with the ability to turn raw numbers into explicit, actionable recommendations; good communication skills and comfortable managing multiple stakeholder requests
📌 Data Analyst (India)
🏢 Important Company of the Sector
📍 India