01 Sep
|
Meta Infotech
|
Mumbai
01 Sep
Meta Infotech
Mumbai
We are looking for a hands-on Digital Marketing Executive with a robust technology background to drive demand generation, content, and social media initiatives. This role sits at the intersection of marketing, sales, and solutions the ideal candidate is self-driven, comfortable in a fast-paced tech environment, and able to execute campaigns end-to-end with minimal supervision.
Roles & Responsibilities
- Prior experience working in a technology company; strong ability to understand the technology space and work independently at a self-paced cadence.
- Collaborate closely with Sales and Solutions teams to plan and execute campaigns that generate traffic and Marketing Qualified Leads (MQLs).
- Manage email marketing using tools such as Mailchimp, including list management and campaign delivery.
- Design content, email templates, and nurture campaigns to move prospects through the funnel.
- Create content for social media posts and manage end-to-end social media activity, driving follower growth across all channels.
- Demonstrate strong proficiency in PowerPoint and at least one content design tool (e.g., Canva, Adobe Creative Suite, Figma).
- Plan, execute, and manage webinars, including promoting them across social media channels.
- Partner with the current website vendor to continuously improve website performance, SEO, and content quality.
- Plan and execute integrated marketing campaigns across web, SEO/SMO, email, social media, marketing databases, and display advertising.
- Apply strong knowledge of On-Page and Off-Page SEO best practices.
- Stay current with the latest trends, tools, and best practices in online marketing and measurement.
- Drive Social Media Optimization (SMO) activities and maintain active brand presence on platforms such as Twitter/X, Facebook, and LinkedIn.
- Drive customer engagement through events, including collaborating with clients and OEMs to organize dinners and outdoor meetings that strengthen relationships and brand presence.
Desired Candidate Profile
- Bachelor's degree or equivalent.
- Minimum 3 years of experience in Digital Marketing across multiple platforms; a Digital Marketing certification is required.
- Proficient in the Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.).
- Solid, hands-on experience with SEO, SMO, and SEM.
- Strong written, verbal, and cross-functional collaboration skills.
📌 Marketing Executive (Mumbai)
🏢 Meta Infotech
📍 Mumbai