Company Description

ABusiness is a growing technology and business solutions company focused on SaaS products, SAP solutions, enterprise software services, cloud integration, AI-enabled business solutions, digital transformation, consulting, and professional services.

We help businesses improve their operations through technology, automation, cloud platforms, marketing, consulting, and customer-focused service delivery. ABusiness works with clients across multiple industries and supports them with practical, scalable, and result-driven solutions.

As we expand our presence in SaaS, SAP, software services, AI solutions, and professional consulting, we are looking for a skilled Digital Marketing Associate who has strong knowledge of keywords, SEO, social media optimization, content marketing, and digital campaign execution.

Role Description

- We are hiring a Digital Marketing Associate with 1–3 years of experience in digital marketing, SEO, keyword research, social media optimization, content marketing, lead generation, and online brand growth.
- This role is ideal for someone who understands how keywords work, how SEO improves website visibility, how content can rank on Google, and how social media optimization can improve reach and engagement.
- The candidate should be able to support keyword research, SEO activities, content optimization, blog posting, website updates, social media execution, campaign support, analytics tracking, and lead generation activities.

Key Responsibilities

- Perform keyword research for website pages, blogs, landing pages, social media posts, and paid campaigns.
- Support SEO activities including on-page SEO, meta titles, meta descriptions, headings, internal linking, image alt tags, URL optimization, and content optimization.
- Assist in improving website visibility, search ranking, organic traffic, and lead generation.
- Work on social media optimization for LinkedIn, Instagram, Facebook, YouTube, and other platforms.
- Create and optimize captions, hashtags, post descriptions, video titles, thumbnails, and content formats for better reach and engagement.
- Support content marketing activities including blogs, website content, LinkedIn posts, newsletters, email content, and landing page copy.
- Coordinate with content writers, designers, video editors, and marketing managers for daily marketing execution.
- Track website traffic, keyword ranking, engagement, leads, and campaign performance.
- Assist in Google Ads, LinkedIn Ads, Meta Ads, email campaigns, and lead generation campaigns.
- Update website content, blog pages, landing pages,



and campaign materials when required.
- Use tools like Google Analytics, Google Search Console, Google Keyword Planner, SEMrush, Ahrefs, Ubersuggest, Canva, WordPress, and social media platforms.
- Maintain marketing reports, campaign trackers, content calendars, and keyword sheets.
- Support competitor research, market research, content ideas, and digital growth planning.
- Work closely with the sales team to support lead generation and campaign follow-ups.
- Stay updated with SEO trends, social media trends, Google algorithm updates, and digital marketing best practices.

Qualifications

- 1–3 years of experience in digital marketing, SEO, social media optimization, content marketing, or lead generation.
- Strong knowledge of keyword research, SEO basics, on-page SEO, content optimization, and social media optimization.
- Understanding of how to use keywords in website content, blogs, headings, meta tags, social media captions, hashtags, and ad copies.
- Basic knowledge of technical SEO, website speed, indexing, crawling, sitemap, robots.txt, and Google Search Console is preferred.
- Experience in managing or supporting social media pages on LinkedIn, Instagram, Facebook, YouTube, or similar platforms.
- Experience with blogs, website updates, landing pages, content calendars, and campaign execution.
- Basic understanding of Google Ads, Meta Ads, LinkedIn Ads, email marketing, and lead generation campaigns is preferred.
- Good writing, communication, research, coordination, and analytical skills.
- Comfortable working with marketing targets, timelines, and performance reports.
- Bachelor's degree in Marketing, Business, Mass Communication, Digital Media, IT, or a related field is preferred.
- Digital marketing, SEO, or Google certifications are a plus.

Required Skills

- Digital marketing
- SEO
- Keyword research
- On-page SEO
- Off-page SEO
- Social media optimization
- SCO / social content optimization
- Content optimization
- Blog optimization
- Website content updates
- Meta title writing
- Meta description writing
- Internal linking
- Google Search Console
- Google Analytics
- Google Keyword Planner
- SEMrush
- Ahrefs
- Ubersuggest
- WordPress
- Canva
- LinkedIn marketing
- Instagram marketing




- Facebook marketing
- YouTube optimization
- Hashtag research
- Content calendar management
- Lead generation support
- Campaign reporting
- Competitor research
- Email marketing support

Preferred Experience

- Experience working in a SaaS company, software company, IT services company, digital marketing agency, technology consulting company, EdTech, FinTech, HRTech, MarTech, or B2B services company.
- Experience doing keyword research for blogs, landing pages, websites, social media posts, and paid campaigns.
- Experience optimizing website pages, blogs, titles, meta descriptions, headings, URLs, and internal links.
- Experience using SEO tools such as Google Search Console, Google Analytics, Google Keyword Planner, SEMrush, Ahrefs, Ubersuggest, or similar tools.
- Experience managing LinkedIn, Instagram, Facebook, YouTube, or other social media pages.
- Experience supporting paid campaigns, email campaigns, landing pages, lead generation campaigns, and content marketing activities.
- Knowledge of SAP, SaaS, AI, cloud, enterprise software, or technology services will be an added advantage.
- Strong interest in SEO, content ranking, social media growth, digital branding, and lead generation.

What We Are Looking For

- We need someone who has strong practical knowledge of keywords, SEO, social media optimization, and digital marketing execution.
- The right candidate should understand how to research keywords, optimize content, improve search visibility, support social media growth, track performance, and contribute to lead generation.
- This role is best suited for a curious, disciplined, creative, and detail-oriented digital marketing professional who wants to grow in SEO, content marketing, social media, and performance marketing.

Why Join ABusiness

- Opportunity to join a growing company in SaaS, SAP, software services, cloud integration, AI-enabled solutions, consulting, and enterprise technology.
- Robust career growth opportunity in SEO, digital marketing, content marketing, social media optimization, and lead generation.
- Work closely with experienced business leaders, technology experts, sales teams, and marketing professionals.
- Exposure to domestic and international clients.
- Opportunity to work on real marketing campaigns, websites, blogs, social media platforms, and lead generation activities.
- Performance-driven role with strong learning, ownership, and growth potential.
- Be part of a company focused on quality, innovation, ethical marketing, customer trust, and long-term business growth.

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