01 Sep
|
JEENA SIKHO LIFECARE
|
Mumbai
01 Sep
JEENA SIKHO LIFECARE
Mumbai
Company:
Jeena Sikho Lifecare Ltd. Job Title:
Google Ads Expert Department:
Digital Marketing / Performance Marketing Location:
Gurgaon - Golf Course Employment Type:
Full-Time Working Days:
6 Days a Week Experience:
2–5 Years
Job Summary We are looking for a results-driven
Google Ads Expert
to plan, execute, optimize, and manage paid advertising campaigns across Google platforms. The candidate will be responsible for driving qualified traffic, leads, conversions, and overall campaign performance while maintaining efficient ad spend.
Key Responsibilities Plan and manage
Google Ads campaigns
across Search, Display, YouTube, Performance Max, and other relevant formats. Conduct
keyword research, competitor analysis, and audience targeting . Create and optimize ad copies, extensions/assets, landing page strategies, and campaign structures. Monitor campaign performance and optimize
CPC, CTR, CPA, ROAS, conversions, and overall ROI . Manage and optimize campaign budgets to achieve business objectives. Perform
A/B testing
of ads, keywords, audiences, bidding strategies, and landing pages. Analyze campaign data and identify opportunities for growth and performance improvement. Set up and monitor
conversion tracking
and ensure accurate reporting. Work with the content, creative, SEO, and web teams to improve campaign performance. Prepare regular
performance reports and dashboards
with actionable insights. Identify underperforming campaigns and implement corrective strategies. Stay updated with
Google Ads policies, algorithm changes, new features, and industry trends . Manage remarketing and audience-based campaigns. Ensure campaigns comply with Google advertising policies and best practices.
Required Skills Robust hands-on expertise in
Google Ads / Google Ads Manager . Excellent knowledge of
Search, Display, YouTube, and Performance Max campaigns . Strong understanding of
keyword research, bidding strategies, audience targeting, and conversion optimization . Good knowledge of
Google Analytics (GA4) and Google Tag Manager (GTM) . Strong analytical and data interpretation skills. Proficiency in
MS Excel/Google Sheets . Good understanding of landing pages and conversion funnels. Strong problem-solving and optimization skills. Ability to manage multiple campaigns and budgets simultaneously.
Qualification & Experience Graduate/Postgraduate in
Marketing, Digital Marketing, Business, or a related field
preferred. 2–5 years of hands-on experience in Google Ads / Performance Marketing . Candidates with experience managing
lead-generation and e-commerce campaigns
will be preferred. Google Ads certification
will be an added advantage.
📌 Google Ads Expert – Performance Marketing (Mumbai)
🏢 JEENA SIKHO LIFECARE
📍 Mumbai