01 Sep
|
Satyam Venture Engineering Services
|
Hyderabad
01 Sep
Satyam Venture Engineering Services
Hyderabad
Satyam Venture Engineering services Hiring - Sales & Marketing Specialist - Hyderabad
Position Objective: To mobilize and support Demand generation and Branding in the automotive engineering services domain, contributing to sustainable bookings pipeline for Sales, and Brand Preference of customers.
Key Responsibilities
Monitor competition and market trends in the automotive ecosystem
Define Ideal Customer Profile (ICP)
Segment: OEMs, Tier 1s, EV startups
Build account-based marketing (ABM) strategy
Campaign-based lead generation
MQL → SQL conversion tracking
Key Responsibilities - Digital Marketing & Brand Building
Website revamp (positioning as premium engineering partner)
SEO / SEM for automotive engineering keywords
LinkedIn campaigns targeting engineering leaders
Email marketing
Thought leadership content (EV, ADAS, CAE, CAD etc)
Case studies & whitepapers
Work closely with Delivery, Engineering, Pre-Sales, and Finance teams
Employer branding for engineering talent
Key Responsibilities - Event & Field Marketing
Event selection & ROI analysis
Booth design & messaging
Pre-event digital campaigns and Post-event lead follow-up process
Regional coordination with Sales heads
Key Responsibilities - Farming Support
Account-specific campaigns for top 20 customers
Cross-sell campaign kits
Executive connect programs
Quarterly newsletter to existing clients
Experience Requirement
Has in-depth experience of handling global markets
10–15 years in B2B Marketing. Sales experience is a plus
Proven track record of Demand generation, ABM and Event success
Exposure to Engineering Services / IT Services / Automotive domain is strongly desirable
Skill and Success Traits Requirement
Robust communication and interpersonal skills
Digital marketing & automation tools
Event management (global exposure)
Ability to work across global, cross-cultural teams
Ownership mindset with strong accountability
Comfortable working with CXO-levels (customers)
People management skills (may need to handle a team in future)
Willingness to travel internationally
If Interested, please share the updated profile with
[email protected]
📌 Senior Marketing Manager (Hyderabad)
🏢 Satyam Venture Engineering Services
📍 Hyderabad