Job Description

Turtle Marketing Management Trainee (MT) Program - a structured 1-year development program designed to build a pipeline of future-ready marketing professionals while strengthening Turtle’s capabilities across brand building, omnichannel marketing, partnerships, digital growth, retail marketing and creative communication.

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Key Responsibilities

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Product Storytelling

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- Work closely with the Fashion Design and Product teams to understand seasonal collections, inspirations, fabrics, trends, fits and product USPs.
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- Translate product concepts into compelling customer-facing stories.
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Brand Communication

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- Develop integrated communication for seasonal campaigns, product launches and brand initiatives.
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- Create communication for retail stores, website, digital platforms, visual merchandising and marketing collateral.
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Content & Social Media

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- Assist in planning and managing social media content calendars.
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- Create campaign ideas, reels, captions, scripts and engagement initiatives aligned with Turtle’s brand philosophy.
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- Monitor content performance and recommend improvements.
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Website & Digital Content

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- Support website merchandising, campaign landing pages and product storytelling.
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- Create SEO-friendly product and campaign content that enhances customer engagement.
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AI-enabled Creative Development

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- Leverage AI tools for creative ideation, copywriting, mood boards, campaign concepts, presentations, storyboards and visual references.
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- Research emerging AI platforms and recommend creative applications for marketing and creative productivity.
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Creative Collaboration

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- Collaborate with Graphic Design, Retail Marketing, Visual Merchandising and external creative partners.
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- Support photoshoots, campaign planning, seasonal launches and content creation.
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Educational Qualification

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Fresh Graduate or Masters in Fashion Communication or Fashion Marketing discipline in 2026 from NIFT, Kolkata or any other leading NIFT campus.

📌 Marketing Management Trainee - Brand Storytelling, Content, Social Media & AI Creative (Kolkata)
🏢 TURTLE
📍 Kolkata