01 Sep
|
FlairX
|
Bengaluru
Job Description
We're hiring for one of our clients—a purpose-driven organization working at the intersection of well-being, education, and transformational learning.
nWe are looking for a Data & MarTech Analyst who can turn data into insights, insights into action, and systems into smarter growth.
nIf you enjoy working across marketing analytics, BI, data integration, CRM, and automation, this could be an exciting opportunity to make a real impact.
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nWhat You'll Do
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- Analyse the lead-to-enrollment funnel across acquisition, GaCB, demos, CTWA, GSS and teacher conversionn
- Identify funnel drop-offs, lead quality issues, conversion gaps and opportunitiesn
- Analyse campaign, channel, geography, segment and cohort performancen
- Build and maintain Power Bl dashboards for marketing, funnel, GaCB, demos, GSS, teachers and revenuen
- Develop reliable data models, measures and KPI definitions and automate recurring reportsn
- Build and maintain data connectors using APls, exports and other methodsn
- Integrate data from Slixta, Meta, Google, GA4, AlSensy, Zoom,
call-centre systems and other platformsn
- Use Python for data cleaning, transformation, analysis and automationn
- Support CRM configuration, lead routing, workflows, data structures and reportingn
- Improve lead allocation, deduplication, tracking and data qualityn
- Support integrations between CRM, marketing platforms and other systemsn
- Support data and measurement needs for recent initiatives including new funnels, Al-assisted lead engagement, lead scoring, new channels and marketing automationn
- Answer business questions using data and translate findings into actionable recommendationsn
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nMust Have
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- 3-6 years of relevant experience in analytics, Bl, growth analytics, marketing analytics, revenue operations or a similar rolen
- Strong Power BI skills, including data modelling and DAXn
- Good working knowledge of Python, particularly pandas and data manipulationn
- Go
📌 Data & MarTech Analyst (Bengaluru)
🏢 FlairX
📍 Bengaluru