The Role

You will be responsible for conceptualising and designing high-performing creatives for our Meta advertising campaigns, primarily aimed at generating leads through Facebook/Instagram Lead Forms.

You will work closely with the marketing and performance marketing teams to continuously develop, test and improve ad creatives.

A major part of the role will involve creating high-quality visuals using AI tools, stock imagery and existing brand assets, rather than relying on conventional photography or large-scale content production.

What You Will Do

Conceptualise and design Meta ad creatives for Facebook and Instagram.

Create static ads, carousels, promotional creatives and other performance-focused formats.

Develop multiple creative variations for A/B testing — different headlines, layouts, visual concepts, offers, hooks and CTAs.

Translate marketing briefs into compelling visual concepts designed to generate leads.

Use AI image/video generation tools to create original advertising assets.

Adapt and iterate creatives based on campaign performance and learnings.

Work with the performance marketing team to understand CTR, CPL, conversion rates and other creative-performance metrics.

Build creatives around different dental treatments, offers, patient problems and marketing campaigns.

Ensure creatives follow Sabka Dentist’s brand guidelines while still being attention-grabbing enough for social media.

Repurpose stock images, AI-generated imagery and existing assets creatively.

Rapidly produce and test new creative concepts rather than spending excessive time perfecting a single design.

Keep up with emerging trends in AI-generated imagery, video and social-media advertising.

AI & Creative Tools





We are particularly interested in candidates who are comfortable using AI as part of their everyday creative workflow.

Experience with tools such as:

ChatGPT / ChatGPT Image Generation

Google Gemini

Google Flow

Higgsfield

Midjourney

Adobe Firefly

Canva AI

Other AI image/video generation and editing tools

You do not need to know every tool listed above. What matters is that you are curious, experiment frequently and can quickly learn recent AI creative tools.

What We Are Looking For

Must Have

1–4 years of experience in graphic design, digital advertising, social media creative or performance marketing creative.

Strong understanding of Facebook and Instagram advertising creatives.

A portfolio demonstrating work created for digital/social media advertising.

Good understanding of visual hierarchy, typography, composition, colour and branding.

Ability to create multiple creative concepts quickly.

Strong understanding of what makes someone stop scrolling and pay attention.

Excellent execution skills and attention to detail.

Comfortable working in a fast-paced, highly iterative environment.

Willingness to use AI tools extensively in the creative process.

Strong Advantage

Previous experience creating lead-generation creatives for Meta/Facebook Lead Ads.

Experience working with a performance marketing team.

Understanding of metrics such as CTR, CPL, conversion rate and ROAS.





Experience in healthcare, dental, beauty, wellness, education, fintech, D2C or other consumer businesses.

Experience creating AI-generated images or videos for advertising.

Basic understanding of copywriting and advertising psychology.

The Kind of Person We Want

We are looking for someone who is:

Creative + Fast + Curious + Commercially Minded

You should enjoy experimenting with new ideas and tools.

You should be comfortable creating 10 different versions of an ad rather than spending two days perfecting one design.

You should understand that the best-looking creative is not necessarily the best-performing creative.

Most importantly, you should be excited about the rapidly changing world of AI-powered creative production and want to make AI a core part of your workflow.

Why Join Us?

Work on campaigns reaching a large consumer audience.

Get hands-on experience with performance marketing at scale.

Work with AI tools that are rapidly changing the creative industry.

Your creatives will be directly connected to measurable business outcomes.

Significant scope for experimentation and creative ownership.

Opportunity to work across branding, advertising, AI-generated content and performance marketing.

Compensation & Work Location

Salary: ₹30,000–₹50,000 per month, depending on experience and capability.

Work mode: Full-time, in-office role in Mumbai.

How to Apply

Please share your CV along with your portfolio.

Candidates with previous experience creating Meta/Facebook lead-generation advertisements are strongly preferred.

If you have used AI tools to create advertising creatives, please include examples in your portfolio.

📌 Perfomance creative desginer (Mumbai)
🏢 Sabka Dentist (Total Dental Care Private
📍 Mumbai