01 Sep
|
Atlas Technologies
|
Mehsana
01 Sep
Atlas Technologies
Mehsana
Company Description Atlas Technologies Pvt. Ltd. is a manufacturer and exporter of road and civil construction equipment, serving clients who prioritize reliability and performance. The company focuses on delivering quality machinery at competitive prices to meet the needs of professional construction organizations. Its product range includes asphalt plants, concrete plants, bitumen sprayers, bitumen drum decanters, and wet mix plants.
Atlas
Technologies operates in a market that values technical excellence, long-term equipment durability, and responsive customer support, offering team members exposure to global infrastructure projects.
Role Description The Marketing Manager will be responsible for planning and executing marketing strategies that promote Atlas Technologies’ construction equipment portfolio in domestic and international markets. Day-to-day activities include developing and implementing marketing campaigns, managing digital and offline promotional activities, coordinating with sales and technical teams, and analyzing market trends to identify growth opportunities. The role involves creating marketing content, managing brand positioning, overseeing participation in trade shows and industry events, and monitoring campaign performance through relevant metrics and reports.
This is a full-time, on-site role based in Mehsana, requiring close collaboration with cross-functional teams and regular interaction with customers,
vendors, and industry partners.
Qualifications
- Candidates should possess strong marketing strategy and planning skills, including market research, competitor analysis, and campaign development.
- Candidates should possess digital marketing skills such as social media management, content creation, SEO/SEM, and basic analytics.
- Candidates should possess brand management and communication skills, including messaging, presentation, and stakeholder communication.
- Candidates should possess sales support and customer relationship skills, including lead generation, coordination with sales teams, and client follow-up.
- Bachelor’s degree in Marketing, Business Administration, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
- Experience in industrial, construction, or manufacturing sectors is highly preferred, especially in capital equipment or infrastructure-related products.
- Robust analytical, organizational, and project management skills, with the ability to manage multiple initiatives and meet deadlines.
- Proficiency in common office and marketing tools (e.g., MS Office, CRM and marketing automation platforms) and comfort with data-driven decision-making.
- Ability to work on-site in Mehsana, collaborate effectively with diverse teams, and adapt to a fast-paced, growth-oriented environment.
📌 Marketing Manager (Mehsana)
🏢 Atlas Technologies
📍 Mehsana