Role & responsibilities

- Plan, execute, and optimize performance marketing campaigns for lead generation and customer acquisition.
- Manage paid digital campaigns and monitor CPL, CPA, conversion rate, ROI, and ROAS.
- Identify, onboard, and manage affiliate partners and publishers.
- Track affiliate performance, lead quality, conversions, and payouts.
- Identify new digital acquisition channels and opportunities for growth.
- Analyze campaign data and optimize creatives, audiences, landing pages, and overall campaign performance.
- Manage campaign tracking, attribution, and CRM-based lead tracking.
- Prepare performance reports and coordinate with internal teams to improve lead quality and conversions.

Preferred candidate profile

- 2-5 years of experience in Performance Marketing and Affiliate Marketing.
- Hands-on experience in lead generation, paid campaigns, affiliate management, and conversion optimization.
- Strong understanding of CPL, CPA, ROI, ROAS, and campaign tracking.
- Candidates with experience in FinTech, NBFC, lending,



or financial services will be preferred.
- Strong analytical, communication, negotiation, and partner-management skills.
- Result-oriented with a strong focus on lead quality and customer acquisition.

Why Join Us?

- Be part of a fast-growing FinTech/NBFC company with strong opportunities for career growth.
- Work on real-time performance and affiliate marketing campaigns and make a direct impact on business growth.
- Get hands-on exposure to multiple digital acquisition channels, strategies, and marketing technologies.
- Attractive salary.
- PF and ESIC benefits as applicable.
- Healthy, supportive, and skilled work environment.
- Opportunities for learning, skill development, and career progression.
- Work with a dynamic team where performance, ideas, and initiative are valued.

Contact us : Phone No. (phone hidden)

Available on WhatsApp as well.

📌 Marketing Executive (Noida)
🏢 Zapploans
📍 Noida