Job Title: CRM Executive

Department: MDO

Location: The Blox Preschool

Reports To: Center Head

Job Summary:
The CRM Executive is responsible for managing customer relationships, handling admissions inquiries, maintaining the CRM database, coordinating follow-ups, and ensuring an excellent parent experience throughout the admissions journey. The role requires solid communication, organization, and data management skills.

Key Responsibilities:
Lead Management
Manage all inquiries received through calls, WhatsApp, website, social media, walk-ins, and referrals.
Enter and update lead details accurately in the CRM system.
Assign leads to the concerned team members when required.
Maintain complete and up-to-date customer records.

Follow-up & Admissions
Conduct timely follow-ups with prospective parents.
Schedule school visits, counseling sessions, and demo classes.
Track admission progress from inquiry to enrollment.
Ensure no lead is missed and all follow-ups are completed on time.

CRM Management
Maintain accurate customer data.
Update lead status,



remarks, and follow-up dates.
Generate daily, weekly, and monthly CRM reports.
Identify duplicate or inactive records and maintain database quality.

Parent Relationship Management
Build positive relationships with prospective and existing parents.
Address basic admission-related queries.
Coordinate with counselors, teachers, and management for smooth communication.
Ensure high customer satisfaction throughout the admission process.

Reporting
Prepare daily lead reports.
Share admission conversion reports.
Monitor inquiry sources and conversion ratios.
Present CRM performance reports to management.

Coordination
Coordinate with the Digital Marketing team regarding campaign-generated leads.
Work closely with the Admissions and Front Office teams.
Support admission events, open houses, and promotional activities.

Skills Required
Excellent verbal and written communication.
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📌 Customer Relationship Manager Panipat
🏢 The blox Preschool
📍 Panipat