Key Responsibilities
Develop and execute a comprehensive social media strategy.
Create, curate, and manage all published content (images, video, written).
Monitor, listen, and respond to users in a social way while cultivating leads and sales.
Analyze key metrics and adjust strategies to meet business goals.
Collaborate with other departments to manage reputation, identify key players, and coordinate actions.
Develop and expand community and influencer outreach efforts.
Oversee design (e.g., cover images, profile pictures, and blog layout).
Design and create social ad campaigns, monitoring and reporting on their effectiveness.
Stay updated with the latest social media trends, tools, and technologies.
Provide regular reports on social media performance and suggest improvements.

Qualifications and Skills
Proven working experience in social media marketing or as a digital media specialist.
Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.




Demonstrable social networking experience and social analytics tools knowledge.
Adequate knowledge of web design, web development, CRO, and SEO.
Knowledge of online marketing and a positive understanding of major marketing channels.
Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.
Fluent in English and well-versed in various social media platforms.
Familiarity with paid social media advertising on platforms like Facebook, Instagram, and LinkedIn.
Ability to work independently and within a team environment.
A degree in communications, marketing, business, recent media, or public relations is preferred.

Pay: ₹16,000.00 - ₹18,000.00 per month

Perks:
Health insurance
Provident Fund

Application Question(s):
Can you join Immediately?

Education:
Bachelor's (required)

Experience:
Social media marketing: 2 years (required)

Work Location: In person

📌 Social Media Executive Kolkata
🏢 Calfnero Private
📍 Kolkata