Company overview

PEP is a dynamic personal care company that proudly houses two cutting-edge brands – m Caffeine & Hyphen. With a passion for creating high-performance, conscious, and consumer-loved products, we are redefining the way personal care is experienced. While m Caffeine is India’s first caffeinated personal care brand, loved for its energizing and playful approach, Hyphen is built on the philosophy of simplifying skincare through science-backed formulations.

Together, our brands reflect PEP’s mission to deliver quality, creativity, and care to millions of consumers. We believe in Confidence over all skin & body biases.

Come, join the pack!

Job Summary: We're looking for a creative and detail-oriented Graphic Packaging Designer who can design shelf-worthy, brand-true packaging across our growing product portfolio - from concept to print-ready artwork, across packaging formats.

(Beauty/Personal Care experience is mandatory)

Key Responsibilities

- Design packaging for new product launches across categories - body care, face care, hair care, lip & eye care
- Develop dielines, artwork, and print-ready files for tubes, bottles, jars, cartons, pouches, and more
- Translate brand guidelines into cohesive, on-shelf packaging that communicates product benefits clearly
- Create packaging variations for limited editions, seasonal launches, gifting sets, and co-branded collections
- Work closely with the product, marketing,



and R& D teams to align packaging with formulation and positioning
- Coordinate with vendors and printers to ensure colour accuracy, finish quality, and production feasibility
- Manage multiple SKUs simultaneously while maintaining consistency across the brand system
- Ensure all mandatory label information (ingredients, regulatory, certifications) is accurately incorporated
- Develop mood boards and packaging concepts during ideation and briefing stages
- Stay updated on global packaging trends, sustainable materials, and beauty industry innovations
- Support physical sampling, prototype reviews, and press checks as needed
- Leverage AI tools to enhance design workflows and speed up concept development

Skills and Qualifications

- 2–3 years of packaging design experience, preferably in beauty, personal care, FMCG, or lifestyle brands
- Strong understanding of print processes, material finishes and production constraints
- Proficiency in: Adobe Illustrator, Photoshop, Figma, Adobe Dimension / Key Shot (preferred for 3 D mockups)
- Eye for typography, colour, and visual hierarchy in a retail/shelf context
- Ability to manage high volumes of SKUs with precision and speed
- Knowledge of regulatory and labelling requirements for beauty/personal care (a plus)
- Awareness of sustainable packaging trends and eco-conscious material choices

📌 Graphic Designer (Mumbai)
🏢 Mcaffeine
📍 Mumbai