Job Title: GRAPHICDESIGNER (Social Media & AI Content Specialist)

Brand: DEEMI

ROLE OVERVIEW

Responsible for visual direction and execution of all digital content. Focus on high-end, design-led storytelling across social media, with strong integration of AI tools for speed, scale, and innovation.

Key Responsibilities

Design daily social media content (Instagram-first): posts, carousels, stories, reels covers

Conceptualize and execute reels: visual scripting, transitions, motion, storytelling

Maintain a consistent luxury visual language aligned with brand positioning

Translate product, campaign, and founder vision into sharp, high-conversion visuals

Use AI tools to generate, enhance, and scale content (image, video, copy assist)

Develop campaign moodboards, color systems, and typography directions

Edit and retouch product images to premium standards

Create ad creatives optimized for performance marketing

Stay ahead of design, fashion, and content trends; adapt rapidly

Collaborate with marketing and founder for content planning and execution

REQUIRED SKILLS

Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects)

Strong reel editing capability (cuts, pacing, audio sync, hooks)

Deep understanding of Instagram aesthetics and algorithm behavior





High taste level; ability to design for a luxury audience

Strong typography, layout, and color sensibility AI Requirements (Critical)

Hands-on expertise with AI tools (e.g., Midjourney, DALL·E, Runway, Pika, Firefly, ChatGPT for creative workflows)

Ability to generate campaign visuals, backgrounds, concepts using AI

Skilled in prompt engineering and iterative visual refinement

Understanding of blending AI outputs with real product imagery seamlessly

Additional Qualifications

Experience in fashion, jewelry, or luxury brands preferred

Understanding of lighting, composition, and product presentation

Ability to work fast without compromising visual quality

Robust portfolio demonstrating social media-first design

Basic knowledge of performance metrics (CTR, engagement, saves)

Motion graphics and animation capability is a plus

Ability to handle multiple content formats simultaneously working Style

Detail-obsessed, execution-driven

High ownership; minimal supervision required

Fast turnaround mindset

Strong alignment with brand aesthetics over generic trends

Output Expectation

Daily content pipeline

Weekly campaign concepts

- Continuous visual upgrades to brand feed and storytelling system

📌 Graphic Designer (Delhi)
🏢 DEEMI
📍 Delhi