About the Role
We are seeking a Senior Manager – CRM Product & Platform Owner to lead the end-to-end ownership of the Microsoft Dynamics 365 (D365) CRM platform , with a solid emphasis on Power BI analytics and data-driven decision-making .
The role combines product ownership, platform governance, stakeholder management, and hands-on Power BI expertise to ensure the delivery of a scalable, high-performing CRM ecosystem and actionable business insights.
The successful candidate will act as the single accountable owner for CRM , partnering closely with Commercial, Finance, IT, Data teams, and external vendors.

Key Responsibilities
CRM Product Ownership & Platform Leadership
Own the end-to-end D365 CRM platform , including configuration, governance, administration, and ongoing enhancements.
Lead go-live readiness, UAT, cutover, and post-go-live stabilization/hypercare .
Manage platform administration, including:
Security roles
Settings
Releases
Access and governance




Translate business requirements into a prioritized product backlog and actionable user stories .
Ensure platform stability, scalability, security, and performance.
Product Roadmap & Delivery
Define and execute the CRM product roadmap aligned with commercial and business priorities.
Own backlog management, including:
Prioritization
Sprint planning
Release planning and delivery
Drive vendor and system integrator performance across build and run phases .
Establish and enforce data governance and data quality standards .
Monitor delivery against agreed timelines, quality standards, and business outcomes.
Power BI & Analytics Leadership — Hands-on
Design and develop enterprise-grade Power BI dashboards , including:
Commercial performance dashboards
Customer 360 insights
Executive and CFO-level reporting
Build robust data models and semantic layers integrating D365, Finance, and operational systems.
Develop advanced DAX measures and calculations .
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📌 Senior Manager – Crm Product Mumbai
🏢 Ad Astra Consultants
📍 Mumbai