Key Responsibilities

Develop and implement effective digital marketing strategies to increase brand awareness, website traffic, and leads.

Manage SEO activities, including keyword research, on-page SEO, off-page SEO, link building, and content optimization.

Monitor website rankings, organic traffic, and overall, SEO performance.

Manage company social media platforms such as Instagram, Facebook, LinkedIn, and other relevant channels.

Plan, create, schedule, and publish engaging social media content.

Monitor social media engagement, followers, reach, and campaign performance.

Conduct competitor and market research to identify new digital marketing opportunities.

Coordinate with content and design teams for social media posts, blogs, creatives, and campaigns.

Use tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms to track performance.

Prepare regular reports on SEO, social media, website traffic, and campaign results.

Stay updated with the latest SEO, social media, and digital marketing trends.

Requirements





Add campaign (Meta, Google, etc)

Minimum 2 years of experience in Digital Marketing/SEO.

Strong knowledge of SEO fundamentals, including on-page, off-page, technical SEO, keyword research, and link building.

Good knowledge of social media handling and management.

Familiarity with Google Analytics and Google Search Console.

Good understanding of social media platforms and digital content.

Solid communication and content-writing skills.

Analytical mindset with the ability to understand and interpret marketing data.

Creative, proactive, and target-oriented approach.

Ability to work independently as well as part of a team.

Preferred Skills

Basic knowledge of Google Ads/PPC is an advantage.

Experience with WordPress/CMS platforms is a plus.

Basic knowledge of Canva or other graphic-design tools is preferred.

Experience: 3+ years

Work Location: In person

📌 Digital Marketing Executive (Kozhikode)
🏢 Invex Accounting
📍 Kozhikode