Location: Gurgaon / Hybrid

Function: Marketing & Growth

Reporting to: Growth / Marketing Leadership

About Shunya Labs:

Shunya Labs is building the next generation of AI voice infrastructure from India for the world.

We are a deep-tech AI company building proprietary speech, voice and language intelligence infrastructure, with a focus on making advanced AI faster, more efficient and accessible across languages and geographies.

Our technology spans multilingual ASR, TTS, voice intelligence and AI infrastructure, with a strong focus on performance, latency, cost efficiency and real-world enterprise and developer applications.

We are building technology that competes globally with some of the largest AI and technology companies, with proprietary models covering 200+ languages and extensive Indic language capabilities.

We work with leading enterprises and technology companies across Asia and are building Shunya Labs into a globally recognised AI infrastructure company originating from India.

This is an opportunity to join at an early stage and help build the global digital identity, visibility and developer community around a deep-tech AI company.

About the Role:

We are looking for a highly hands-on Digital Marketing & Design Associate who can combine creative design, technology, content, SEO, social media, community engagement and demand generation.

This is not a traditional social media or content role.

We are specifically looking for someone who can understand technology and the voice AI market, translate complex technical concepts into compelling stories and use AI tools to create and distribute content at exceptional speed.

You will be responsible for building Shunya Labs’ digital visibility, developer/community presence and inbound lead engine.

Who We Are Looking For:

We are looking for someone with a technical + creative mindset.

Ideal backgrounds could include

- An engineer or computer science graduate who has developed a strong interest in marketing, content, design or growth.
- A technical marketer who understands AI/ML, voice AI, speech technology, APIs and developer products.
- Someone who has worked in AI, SaaS, developer tools, cloud, APIs, voice technology or other deep-tech environments.
- A digital marketer/content creator who is genuinely curious about technology and can quickly understand technical products.
- Someone who follows the voice AI, generative AI and developer infrastructure markets and understands major players, products and market trends.

The key requirement is not a particular degree. We want someone who can look at a technical product and think:

“I understand what this does, why it matters, who will buy/use it and how we can tell that story in a way developers and enterprises will care about.”

You should have:





- Strong technical curiosity.
- Good understanding of the voice AI / speech AI ecosystem or the ability to learn it very quickly.
- Strong creative instincts.
- Excellent written and verbal communication.
- Good design sense.
- Ability to understand technical documentation, APIs and product concepts.
- Ability to turn technical information into simple, engaging content.
- Comfort experimenting with AI tools.
- A strong bias toward execution.

Key Responsibilities:

1. AI-led Design & Creative

- Create marketing creatives, social posts, infographics, product visuals, presentations and campaign assets using Claude and other AI creative/design tools.
- Create visuals explaining complex AI/ML and voice technology in simple, compelling ways.
- Develop assets for product launches, customer stories, research, announcements and thought leadership.
- Maintain a consistent Shunya Labs brand and visual identity.

2. SEO & Content / Demand Generation

- Research high-intent topics, keywords and trends around AI, voice AI, speech technology, multilingual AI and developer infrastructure.
- Create and publish SEO-optimised articles, blogs, landing pages and thought-leadership content.
- Own a cadence of weekly high-quality articles designed to generate organic traffic and qualified leads.
- Turn technical developments, research and product updates into content that customers and developers can understand.
- Repurpose every major piece of content across LinkedIn, X, YouTube, Instagram, newsletters and community channels.

3. Social Media

Own the content engine across:

- LinkedIn
- X
- Instagram
- YouTube
- Other relevant social platforms

Create and manage the weekly content calendar, including technical explainers, product stories, founder thought leadership, research, customer wins, short-form videos, graphics and product announcements. 4. Developer & Technology Community

Build a serious engagement strategy across:

- Reddit
- Product Hunt
- Hacker News
- GitHub
- AI/ML communities
- Developer forums
- Discord/Slack communities
- Other relevant technology channels

The objective is to build credibility, awareness, developer engagement and organic discovery, not simply push promotional content. 5. Lead Generation & Database Engagement

- Create campaigns that generate qualified enterprise and developer leads.




- Develop content that moves prospects from awareness → engagement → demo/trial → commercial conversation.
- Engage and nurture our existing customer and prospect database.
- Build newsletters, targeted campaigns and re-engagement campaigns.
- Work with sales to identify dormant opportunities and activate them.
- Measure activity based on leads and pipeline, not just impressions.

6. Growth & Experimentation

- Identify new channels and unconventional growth opportunities.
- Experiment with formats, messaging and distribution.
- Use AI to automate and accelerate content production.
- Identify what works and turn successful experiments into repeatable growth engines.

What We Are Looking For:

- 1–4 years of experience in digital marketing, growth, content, product marketing, engineering or a related field.
- Engineering / CS / technical background is a strong plus.
- Experience or strong understanding of AI, voice AI, speech technology, SaaS, APIs or developer products is highly desirable.
- Excellent English writing and communication.
- Solid design and visual storytelling instincts.
- Good understanding of SEO and content-led demand generation.
- Hands-on experience with social media and content creation.
- Comfortable using Claude, ChatGPT and other AI tools.
- Strong understanding of how developers discover, evaluate and adopt technology products.
- Entrepreneurial, highly proactive and comfortable operating without a playbook.

What Success Looks Like:

Within 6 months, you should help Shunya Labs build:

- A significantly stronger global digital presence.
- A consistent weekly content engine.
- Growing organic search traffic.
- Stronger LinkedIn, X, Instagram and YouTube engagement.
- Meaningful presence across Reddit, Product Hunt and developer communities.
- Increased inbound enterprise and developer leads.
- Better engagement and reactivation of our existing database.
- A measurable contribution to visibility, demand generation and revenue pipeline.

The Person We Want:

We are looking for someone who sits at the intersection of Engineering + Creativity + Marketing + Growth.

You don’t need to be a traditional marketer.

You could be an engineer who loves writing and design.

You could be a technical marketer obsessed with AI.

You could be a content creator who understands APIs and technology.

What matters is that you understand technology, understand people and know how to tell a great story.

You should be curious about the voice AI market, know what companies like Google, NVIDIA, OpenAI, ElevenLabs and other players are building, and be excited about helping Shunya Labs challenge the global leaders from India.

If you want to build the marketing and global visibility engine for a deep-tech AI company from the ground up, this role is for you.

📌 Digital Marketing & Design Associate (Gurugram)
🏢 Shunya Labs
📍 Gurugram