Creative Direction & Product Design
Develop seasonal and capsule collections aligned with GENRAGE’s brand identity and commercial objectives.
Create design concepts, moodboards, silhouettes, graphics, trims, and color palettes.
Design contemporary streetwear silhouettes with emphasis on fit, proportion, and wearability.
Prepare detailed tech packs including measurements, artwork placements, print specifications, and construction details.
Ensure designs are optimised for scalable production methods (screen printing, HD rubber, puff print, selective embroidery).

AI-Enabled Design & Innovation
Leverage AI tools for concept exploration, visual references, mockups, trend synthesis, and rapid prototyping.
Use AI for research-driven design ideation (trend forecasting, aesthetic exploration, consumer insight mapping).
Collaborate with leadership to experiment with AI-assisted workflows for faster drop cycles and design iteration.




Maintain a balance between human creative direction and AI augmentation to preserve brand originality.

Sampling & Production Management
Coordinate with sampling units and manufacturers to develop prototypes and pre-production samples.
Conduct fit and quality reviews, recommend revisions, and ensure consistency across production batches.
Work closely with sourcing and production teams to ensure feasibility, cost efficiency, and quality standards.

Market, Trend & Brand Alignment
Monitor global and domestic streetwear trends, youth culture, digital aesthetics, and competitor brands.
Translate trend insights into culturally relevant products for the Indian premium streetwear consumer.
Ensure consistency of design language across collections, campaigns, and brand touchpoints.

Job Type: Full time

Pay: ₹10,909.54 - ₹15,000.00 per month

Work Location: In person

📌 Graphic Designer Vasai Virar (Vasai-Virar)
🏢 REXGEN CLOTHING
📍 Vasai-Virar