???? ???? ?? ??? ??? ?? ??? ???????'? ???????

?????? ?????: ?? ??????? - ?? ??????? (?? ??? ??-?? ???)

Experience: 2+ yrs

Location: Mumbai, Maharashtra, India

Job Type: Full-time

We are looking for a highly creative and experienced Senior Copywriter to own brand communication and develop compelling content across digital, advertising, campaigns, and brand touchpoints. This role is ideal for a strong storyteller who can combine strategic thinking with hands-on execution to build distinctive brand voices and memorable consumer communication.

Requirements Key Responsibilities

- Own brand copy and communication across social media, campaigns, advertisements, websites, landing pages, product pages, and brand collaterals
- Develop creative concepts, campaign ideas, narratives, and messaging aligned with brand strategy
- Lead product and campaign naming, taglines, headlines, and key messaging
- Translate strategic brand objectives into sharp, differentiated, and engaging communication
- Create compelling short-form and long-form content across relevant platforms and formats
- Maintain a consistent and distinctive brand voice across all consumer touchpoints
- Collaborate with Brand, Marketing, Design, and other cross-functional teams throughout the creative process
- Take creative ideas from concept development through final execution while maintaining high standards of quality
- Research cultural trends, consumer behaviour, social conversations, and emerging digital formats to generate fresh ideas
- Adapt communication for different audiences, platforms, campaigns, and customer journeys




- Review and refine copy to ensure clarity, originality, consistency, and strong storytelling
- Manage multiple creative projects and deadlines while maintaining attention to detail
- Provide creative guidance and mentorship to junior copywriters or creative resources when required
- Continuously explore new approaches to storytelling, brand communication, and content creation

What Makes You a Great Fit

- 6+ years of experience in copywriting, creative, brand communication, advertising, or a related field
- Exceptional writing, storytelling, conceptualisation, and communication skills
- Strong ability to develop creative ideas that are both strategically relevant and culturally engaging
- Proven experience building and maintaining a strong brand voice and communication system
- Excellent command of written English, grammar, tone, and narrative structure
- Strong understanding of consumer communication, digital content, social media, and contemporary cultural trends
- Ability to work independently and take complete ownership of creative projects
- Strong collaboration skills with experience working closely with brand, marketing, design, and other cross-functional teams
- Ability to balance strategic thinking with hands-on creative execution
- Robust attention to detail and commitment to delivering polished, high-quality work
- Comfortable working in a fast-paced environment with multiple priorities and deadlines
- Passion for writing, ideas, storytelling, and brand building, with a curiosity to continuously experiment and evolve

📌 Copywriter (Mumbai)
🏢 Weekday AI (YC W21)
📍 Mumbai