Company Description FitOmg is a growing health and fitness-focused startup dedicated to helping people build sustainable, active lifestyles. The company leverages digital platforms, data insights, and community-driven initiatives to deliver accessible fitness solutions and wellness content. FitOmg aims to make fitness engaging and achievable for individuals at different stages of their wellness journey.
As an early-stage venture, FitOmg offers team members the opportunity to shape core strategy, brand identity, and product direction.
Joining
FitOmg means contributing to a mission-driven environment where innovation, experimentation, and measurable impact are highly valued.
Role Description The Co-Founder & Chief Marketing Officer (CMO) at FitOmg is a full time, remote role responsible for leading all marketing, brand, and growth initiatives. Day-to-day activities include defining the overall marketing strategy, developing and executing campaigns across digital channels, and establishing a clear brand voice and positioning in the fitness and wellness space. The role involves overseeing customer acquisition and retention, collaborating on product and content roadmaps, and analyzing performance data to guide decision-making.
The Co-Founder & CMO will work closely with other founders to set company objectives, manage budgets,
build strategic partnerships, and support fundraising and investor communications as needed. This position requires hands-on execution, leadership in building and mentoring a small team, and an entrepreneurial mindset focused on scalable growth.
Qualifications
- Strong analytical skills, including the ability to interpret data, measure campaign performance, and make data-informed decisions.
- Excellent communication skills for clear messaging, cross-functional collaboration, storytelling, and stakeholder engagement.
- Demonstrated experience in marketing, especially growth or digital marketing, with a track record of building and scaling brands.
- Background in sales or revenue-focused roles, with experience in customer acquisition, conversion, and relationship management.
- Research skills to understand market trends, customer needs, competitive landscapes, and emerging opportunities.
- Proven leadership and co-founder or early-stage startup experience, including comfort with ambiguity and rapid iteration.
- Knowledge of fitness, wellness, or consumer tech markets is highly beneficial.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
📌 Co-Founder & CMO (India)
🏢 Fitomg
📍 India