MoEngage is seeking a energetic Manager - Social Media & Founder Brand to elevate our presence across digital platforms. In this dual role, you'll be instrumental in shaping both the founder's personal brand and the company's voice. If you have 3-5 years of social media management experience and a knack for creating engaging content that drives awareness and engagement, we'd love to hear from you.
SCOPE OF RESPONSIBILITIES
Founder Brand
- Develop and execute a strategic social media plan that reflects the founder's vision, voice, and professional goals.
- Create engaging and thought-provoking content for platforms like LinkedIn & Twitter (X).
- Schedule and manage posts to maintain a consistent and active social media presence .
- Identify industry trends and craft posts that position the founder as a thought leader .
- Engage with comments, messages, and tags to foster connections and boost engagement.
- Collaborate with the founder to align on tone, content themes, and key messaging.
- Analyze performance metrics and provide insights to refine strategy and optimize reach.
Company Brand
Develop and Execute Social Media Strategies for the Company Brand
- Build and execute tailored social media strategies for key platforms (LinkedIn, Instagram, Twitter, and Facebook) to drive brand awareness and strengthen customer engagement.
Platform Management and Content Distribution
- Manage posting schedules, track content performance, and ensure a consistent brand voice across platforms.
- Work with the Copywriting and Design teams to ensure high-quality, engaging, and visually appealing content is delivered across platforms.
Campaign Ideation and Execution
- Strategize, plan, and execute tactical and topical campaigns that center around brand, product launches, or core business objectives, ensuring relevance to the social-first audience.
- Collaborate with the creative team and vendors to ensure high-quality execution of campaigns and consistency in messaging and visuals .
📌 Manager - Social Media & Founder Brand (Bengaluru)
🏢 MoEngage
📍 Bengaluru
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