Business Development Specialist (Bengaluru)

Business Development Specialist (Bengaluru)

01 Sep
|
Basik Marketing Private
|
Bengaluru

01 Sep

Basik Marketing Private

Bengaluru

BASIK MARKETING

Business Development Manager

TEC Spartans • Campus & Youth Marketing • Bengaluru / Mumbai / Delhi (Hybrid)

Experience

Department

Type

3–5 years

Business Development

Full-Time + Incentives

THE ROLE

We're hiring two Business Development Managers to drive revenue growth for TEC Spartans — India's largest campus execution network spanning 1,000+ student ambassadors across 500+ colleges in 30 cities. You will own end-to-end client acquisition and revenue for brands targeting GenZ college students. This is a hunter role: you bring the pipeline, close the deals, and grow the accounts. If you've sold campus activations, college engagement programs, or youth marketing campaigns at an agency and have a fat rolodex of brand contacts — we want to talk.

WHAT YOU'LL OWN

• New business development: identify, pitch, and close brand deals for campus activations, college programs, experiential events, and youth-targeted campaigns

• Build and present campaign proposals, cost estimates, scope documents, and post-campaign reports to brand and agency decision-makers

• Own revenue targets with a clear incentive structure tied to quarterly and annual performance

• Develop category-specific go-to-market strategies for FMCG, Fintech, Mobile/Consumer Electronics, Automobile, QSR, and adjacent verticals

• Manage key client relationships from first pitch through renewal — upsell, cross-sell, and expand wallet share

• Collaborate with internal teams (Operations & Client Servicing) to build integrated, multi-touchpoint proposals





• Track competitive landscape and proactively bring market intelligence to leadership

REQUIREMENTS

• 3–5 years in business development or sales at a marketing agency, experiential agency, media agency, or youth/campus marketing firm

• Ability to structure and close campaigns typically ranging from ₹10L–₹50L+, with opportunities to expand these into multi-city or annual campus engagement programs.

• Deep experience in at least 2–3 of these categories: FMCG, Fintech, Mobile Brands (smartphones/consumer electronics), Automobiles, QSRs, EdTech, or BFSI

• Proven ability to build business proposals, campaign decks, cost sheets, and scope-of-work documents from scratch

• Strong existing client connects — you must bring relationships with brand managers, CMOs, or agency leads at relevant companies

• Must present 2–3 success case studies demonstrating campaign ROI, scale, and client retention during the interview process

• Understanding of college student behaviour, campus culture, and GenZ engagement strategies

• Excellent communication: you can walk into a boardroom, present confidently, and negotiate terms without handholding

NICE TO HAVE

• Esports or gaming brand sales experience

• Influencer marketing campaign sales





• Prior work at agencies like Dentsu, GroupM, Madison, Wunderman Thompson, or similar

• P&L; ownership in a previous role

WHAT SUCCESS LOOKS LIKE IN THIS ROLE

• Build and maintain a strong pipeline of brands targeting Gen Z audiences across FMCG, BFSI, lifestyle, automobile and consumer technology categories.

• Close high-value campus and youth marketing campaigns by leveraging TEC Spartans ambassador network, gaming ecosystem and activation capabilities.

• Establish repeatable campus engagement formats that can be scaled across multiple colleges and cities.

• Convert initial campaigns into long-term client relationships through renewals, upsells and cross-category opportunities.

COMPENSATION

Competitive fixed salary + aggressive incentive structure. Incentives are tied to quarterly revenue targets with graduated multipliers — the harder you sell, the more you earn.

WHY JOIN US

India's largest campus execution network (500+ colleges, 30 cities) • Proven client roster: Dell, Intel, Garena, Riot Games, Acer • Integrated youth marketing ecosystem: esports, influencers, on-ground • Direct access to Indian college students • Founder-led, lean, fast-moving team • Build the BD playbook from the ground up for current categories

APPLY NOW

Send your resume to [HIDDEN TEXT]

Email subject line: Business Development Manager – Job Application – [Your Name]

Attach your resume along with 2–3 case study summaries (1-pager each) of campaigns you've sold and delivered.

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📌 Business Development Specialist (Bengaluru)
🏢 Basik Marketing Private
📍 Bengaluru

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