01 Sep
|
Basik Marketing Private
|
Bengaluru
01 Sep
Basik Marketing Private
Bengaluru
BASIK MARKETING
Business Development Manager
TEC Spartans • Campus & Youth Marketing • Bengaluru / Mumbai / Delhi (Hybrid)
Experience
Department
Type
3–5 years
Business Development
Full-Time + Incentives
THE ROLE
We're hiring two Business Development Managers to drive revenue growth for TEC Spartans — India's largest campus execution network spanning 1,000+ student ambassadors across 500+ colleges in 30 cities. You will own end-to-end client acquisition and revenue for brands targeting GenZ college students. This is a hunter role: you bring the pipeline, close the deals, and grow the accounts. If you've sold campus activations, college engagement programs, or youth marketing campaigns at an agency and have a fat rolodex of brand contacts — we want to talk.
WHAT YOU'LL OWN
• New business development: identify, pitch, and close brand deals for campus activations, college programs, experiential events, and youth-targeted campaigns
• Build and present campaign proposals, cost estimates, scope documents, and post-campaign reports to brand and agency decision-makers
• Own revenue targets with a clear incentive structure tied to quarterly and annual performance
• Develop category-specific go-to-market strategies for FMCG, Fintech, Mobile/Consumer Electronics, Automobile, QSR, and adjacent verticals
• Manage key client relationships from first pitch through renewal — upsell, cross-sell, and expand wallet share
• Collaborate with internal teams (Operations & Client Servicing) to build integrated, multi-touchpoint proposals
• Track competitive landscape and proactively bring market intelligence to leadership
REQUIREMENTS
• 3–5 years in business development or sales at a marketing agency, experiential agency, media agency, or youth/campus marketing firm
• Ability to structure and close campaigns typically ranging from ₹10L–₹50L+, with opportunities to expand these into multi-city or annual campus engagement programs.
• Deep experience in at least 2–3 of these categories: FMCG, Fintech, Mobile Brands (smartphones/consumer electronics), Automobiles, QSRs, EdTech, or BFSI
• Proven ability to build business proposals, campaign decks, cost sheets, and scope-of-work documents from scratch
• Strong existing client connects — you must bring relationships with brand managers, CMOs, or agency leads at relevant companies
• Must present 2–3 success case studies demonstrating campaign ROI, scale, and client retention during the interview process
• Understanding of college student behaviour, campus culture, and GenZ engagement strategies
• Excellent communication: you can walk into a boardroom, present confidently, and negotiate terms without handholding
NICE TO HAVE
• Esports or gaming brand sales experience
• Influencer marketing campaign sales
• Prior work at agencies like Dentsu, GroupM, Madison, Wunderman Thompson, or similar
• P&L; ownership in a previous role
WHAT SUCCESS LOOKS LIKE IN THIS ROLE
• Build and maintain a strong pipeline of brands targeting Gen Z audiences across FMCG, BFSI, lifestyle, automobile and consumer technology categories.
• Close high-value campus and youth marketing campaigns by leveraging TEC Spartans ambassador network, gaming ecosystem and activation capabilities.
• Establish repeatable campus engagement formats that can be scaled across multiple colleges and cities.
• Convert initial campaigns into long-term client relationships through renewals, upsells and cross-category opportunities.
COMPENSATION
Competitive fixed salary + aggressive incentive structure. Incentives are tied to quarterly revenue targets with graduated multipliers — the harder you sell, the more you earn.
WHY JOIN US
India's largest campus execution network (500+ colleges, 30 cities) • Proven client roster: Dell, Intel, Garena, Riot Games, Acer • Integrated youth marketing ecosystem: esports, influencers, on-ground • Direct access to Indian college students • Founder-led, lean, fast-moving team • Build the BD playbook from the ground up for current categories
APPLY NOW
Send your resume to [HIDDEN TEXT]
Email subject line: Business Development Manager – Job Application – [Your Name]
Attach your resume along with 2–3 case study summaries (1-pager each) of campaigns you've sold and delivered.
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📌 Business Development Specialist (Bengaluru)
🏢 Basik Marketing Private
📍 Bengaluru