We are looking for a driven Sales Manager to own and grow our presence across Bangalore and surrounding markets. You will lead both B2B (horeca, corporate wellness, retail chains) and B2C (direct-to-consumer, events, pop-ups) channels while building and managing a lean, high-performing sales team.

What you'll do

- Develop and execute territory sales plans for Bangalore and nearby regions to hit monthly and quarterly revenue targets
- Identify, onboard, and nurture B2B accounts - cafes, restaurants, hotels, gyms, corporate canteens, and premium grocery outlets
- Drive B2C growth through local events, pop-ups, influencer partnerships, and sampling campaigns
- Lead end-to-end sales operations: forecasting, pipeline management, order coordination, and last-mile follow-up
- Coordinate with the operations team to ensure timely fulfilment and excellent post-sale experience
- Recruit, train, and mentor field sales executives as the team scales
- Track competitor activity and provide actionable market intelligence to the leadership team
- Represent Refresco Coffee at trade shows, wellness expos, and community events

What we're looking for

- 3-6 years of sales experience, ideally in F&B;, FMCG, or wellness/nutraceuticals




- Proven track record of managing B2B accounts and achieving sales targets in a Bangalore/South India market
- Experience with B2C channels - online marketplaces, direct sales, or consumer events
- Strong network within the Bangalore horeca, corporate, or specialty food ecosystem is a plus
- Excellent communication in English and Kannada; Hindi or other South Indian languages are an advantage
- Self-starter comfortable with a fast-moving startup environment
- Valid two-wheeler or four-wheeler driving licence

Nice to have

- Prior experience selling health, wellness, or specialty beverage products
- Familiarity with CRM tools and basic sales analytics
- Existing relationships with modern-trade or quick-commerce buyers

What you get

- Competitive fixed salary + uncapped performance incentives
- Monthly Refresco Coffee product allowance
- Flexible working style - field + remote
- Direct exposure to founders and fast growth potential
- Prospect to shape the brand's market presence in a high-growth category

Apply now - send us your CV

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📌 Sales Manager (Bengaluru)
🏢 Refresco Coffee
📍 Bengaluru