Job Description – Admission CounselorPosition: Admission CounselorDepartment: AdmissionsLocation: JaipurIndustry: Education / International SchoolReporting To: Head of Admissions / School LeadershipAbout the RoleWe are looking for an experienced, student-centric, and proactive Admission Counselor to manage prospective parent enquiries and guide families throughout the school admission journey.The ideal candidate should have excellent communication and interpersonal skills, a customer-focused approach, and the ability to effectively communicate the school's vision, academic programmes, learning philosophy, and overall value proposition to prospective families.The Admission Counselor will play a key role in converting enquiries into admissions while ensuring that every prospective family receives a professional, informative, and positive experience.Key Responsibilities1. Enquiry & Lead Management- Handle admission enquiries received through phone calls, emails, walk-ins, website, social media, and other digital channels.- Understand the requirements and expectations of prospective parents and provide appropriate information.- Maintain regular follow-ups with prospective families and ensure timely responses to all enquiries.- Manage the admission enquiry pipeline and track leads from initial enquiry through enrolment.2. Parent Counselling & School Representation- Counsel prospective parents regarding the school's curriculum, academic programmes, teaching methodology, facilities, activities, and overall educational philosophy.- Clearly communicate the school's vision, mission, values, and unique value proposition.- Address parent queries and concerns professionally and provide accurate information.- Build strong relationships with prospective parents and create a positive impression of the school.3. School Tours- Conduct professional and engaging campus/school tours for prospective families.- Explain key facilities, learning spaces, programmes, activities,



and student experiences during the tour.- Personalise the school tour based on the interests and requirements of the family.- Ensure prospective parents receive a welcoming and memorable experience.4. Admission Process Management- Guide parents through the complete admission process, including:- Enquiry and registration- Application submission- Documentation- Assessments/interactions- Admission decision- Fee/payment formalities- Final enrolment- Coordinate with academic, administration, finance, and other relevant departments to ensure a smooth admission experience.- Keep parents updated about the status of their application at every stage.5. Data & MIS Management- Maintain accurate and updated records of enquiries, leads, follow-ups, applications, conversions, and enrolments.- Regularly update the admission CRM/MIS or other lead management systems.- Prepare admission-related reports and provide regular updates to the reporting manager.- Monitor lead conversion and follow-up effectiveness.6. Parent Relationship Management- Develop and maintain strong relationships with prospective and newly enrolled families.- Ensure timely and skilled communication throughout the admission journey.- Handle parent concerns and coordinate with the concerned teams for resolution.- Maintain a high level of professionalism and confidentiality while dealing with families.7. Admission Events & Outreach- Support and participate in Open Houses, admission events, school exhibitions, parent interactions, workshops,



and outreach activities.- Assist in school marketing and admission campaigns when required.- Support other admission-related activities and initiatives assigned by the management from time to time.Required Skills & Competencies- Excellent verbal and written communication skills.- Strong counselling, presentation, and interpersonal skills.- Customer/parent-centric approach with strong relationship-building ability.- Good understanding of the school admission process and education sector.- Strong follow-up and lead-conversion skills.- Ability to confidently conduct school tours and presentations.- Good coordination and organisational skills.- Proficiency in MS Office, CRM/MIS, email, and digital communication platforms.- Ability to handle multiple enquiries and priorities effectively.- Professional appearance, positive attitude, and confident personality.Educational Qualification- Bachelor's degree in Education, Business Administration, Marketing, Communication, Psychology, or a related field.- A postgraduate qualification will be an added advantage.Experience- 3–6 years of relevant experience in school admissions, counselling, education sales, customer relationship management, or a similar role.- Experience in IB / IGCSE / International / Premium K-12 schools will be preferred.- Candidates with strong experience in parent counselling and admission conversion may also be considered.Key Performance Indicators (KPIs)- Number of qualified admission enquiries handled.- Lead-to-application conversion.- Application-to-enrolment conversion.- Timeliness and quality of follow-ups.- Parent satisfaction and experience.- Accuracy of admission MIS/CRM data.- Participation and contribution to admission events and outreach initiatives.Ideal Candidate ProfileThe ideal candidate will be a confident communicator, empathetic counsellor, and relationship builder who can understand the needs of parents and effectively present the school's educational offerings. The person should be target-oriented while maintaining a warm, professional, and student-first approach.

📌 Admission Counselor (Bikaner)
🏢 The Kulish School
📍 Bikaner