Job Description: Sales & Marketing Manager – Electrical Components & Solutions Experience Required: Preferred 2+ years in Electrical Components & Solutions Sales & Marketing

Role Objective - Own the end-to-end sales cycle of electrical solutions. Build strong client networks, aggressively pursue projects, and deliver consistent target overachievement while expanding the company’s market footprint.

Key Responsibilities

Sales & Revenue Growth

- Achieve and overachieve monthly, quarterly, and annual sales & OB targets.
- Deliver 100%+ order closure rate on assigned projects through aggressive follow-up and specification selling.
- Ensure timely collection of payments and reduce DSO (Days Sales Outstanding).

Project & Client Management

- Maintain a comprehensive list of all electrical consultants, contractors, turnkey contractors, builders, and industrial clients.
- Track all live and upcoming projects in the territory with end-to-end ownership until closure.
- Ensure company solutions are specified in BOQs/tenders and replace competitor specs wherever possible.
- Submit weekly and monthly detailed reports on project funnel, sales pipeline, and competitor insights.

Competitor & Market Intelligence

- Collect competitor pricing, product details, and strategies on every project.
- Provide management with counter-strategies and winning solutions to secure projects.




- Continuously increase project hit ratio MoM by converting competitor-driven opportunities into company wins.

Forecasting & Reporting

- Provide accurate fortnightly/monthly forecasts of OB, sales, and payment collections.
- Present weekly reviews on funnel size, channel growth, and hit ratio improvements.
- Deliver data-driven insights to support management in go-to-market strategies.

Channel Expansion

- Grow channel network month-on-month to expand coverage and penetration.
- Develop and nurture high-performing partners to drive project inflow.
- Review channel and funnel performance monthly with action plans for improvement.

Performance Metrics (KPIs)

- ≥100% achievement of OB & Sales targets every month.
- MoM increase in funnel size and project hit ratio.
- Weekly competitor intelligence reports submitted without fail.
- On-time payment collection as per forecast.
- Channel expansion targets achieved quarterly.

Candidate Profile

- Proven track record of 2+ years in sales & marketing of electrical components/solutions.
- Robust personal network with electrical consultants, contractors, turnkey contractors, builders, and industries.
- Aggressive, target-driven performer with a history of consistent overachievement.
- Excellent skills in specification selling, competitor mapping, and negotiation.
- Open to extensive travel and fieldwork.
- Highly self-motivated, with a win-at-any-cost mindset.

📌 Technical Sales Engineer (Mumbai)
🏢 Fidael Power Solutions
📍 Mumbai