Job Overview

We are looking for a data-driven and analytical Amazon PPC Specialist to manage and optimize Amazon advertising campaigns. The ideal candidate should have hands-on experience with manual keyword targeting, keyword/target performance analysis, bid adjustments, placement optimization, and budget management.

The candidate will be responsible for analyzing campaign data and making logical, performance-based decisions to improve ACOS, ROAS, CTR, CVR, sales, and overall advertising efficiency.

Key Responsibilities:
Adjust keyword bids, placement bids, campaign budgets, and targeting based on campaign performance and data.
Monitor keyword-level metrics such as spend, sales, impressions, clicks, CTR, CPC, CVR, ACOS, and ROAS.
Optimize manual campaigns using exact, phrase, and broad keyword targeting based on performance.
Analyze search term and keyword performance to improve targeting efficiency.
Make logical, data-driven recommendations rather than decisions based on assumptions.
Monitor placement performance and optimize Top of Search, Rest of Search,



and Product Pages bids where required.
Continuously learn about Amazon Ads platform updates, marketplace trends, customer search behavior, and competitor strategies.
Candidate should be able to analyze the data, understand why a keyword or target is performing the way it is, and make the right optimization decision based on performance trends.

Required Skills:
Positive written and verbal English communication skills.
Minimum 1 year of hands-on experience in Amazon PPC.
Strong understanding of Amazon Sponsored Products and manual campaigns.
Understanding of key PPC metrics including ACOS, ROAS, CTR, CPC, CVR, impressions, clicks, spend, and sales.
Positive knowledge of keyword targeting, match types, bidding strategies, placement optimization, and campaign budgeting.
Solid logical reasoning and analytical thinking.

Pay: ₹17,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Amazon Ppc Specialist Manual Campaign & Bid Management Surat
🏢 Gogo Shopper
📍 Surat