Responsibilities
Manage Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
Perform keyword research and campaign structuring.
Monitor daily advertising performance and optimize bids, budgets, and targeting.
Improve ACOS, TACOS, ROAS, CTR, and conversion rates.
Analyze campaign performance and prepare regular reports.
Launch recent PPC campaigns for product launches and seasonal events.
Identify growth opportunities through search term analysis and competitor research.
Coordinate with the product and listing team to improve campaign performance.
Requirements:
Minimum 2 years of hands-on experience managing Amazon PPC campaigns.
Solid understanding of Amazon Seller Central and Amazon Advertising Console.
Experience managing multiple campaigns and advertising budgets.
Positive analytical skills with proficiency in Microsoft Excel.
Ability to work independently and make data-driven decisions.
Strong communication and problem-solving skills.