Work Mandate : Mandate 1 : Employees will come to the office thrice a week at their base location and work remotely for the remaining days.

What You'll Own

Top-line growth

Own MTU, OPD, and GOV as your primary north-star metrics. Set quarterly targets, build the forecast model, and be accountable to the board on growth trajectory.
Design and execute city-level and cohort-level growth strategies — knowing when to go deep in existing markets versus when to seed recent ones.
Build and manage the promotions and incentives calendar, balancing acquisition investment against payback periods and contribution margin.

CAC reduction & performance marketing

Partner with the digital marketing team to continuously drive down CAC — identifying the highest-signal channels, improving landing-to-install conversion, and building referral loops that turn existing users into acquisition engines.
Work with the product team to remove friction from the new-user funnel — onboarding flows, first-order nudges, and address-to-order completion rates.




Build attribution rigour — define CAC accurately across paid, organic, and viral channels, and use it to make sharper channel investment decisions.

Habit formation & retention

Drive daily app engagement and order frequency through compelling consumer experiences — not just discounts. Think meal occasion ownership, use-case expansion (late-night, weekday lunch, payday specials), and engagement mechanics that feel native to our GenZ audience.
Develop and own the platform's consumer value proposition beyond price — exploring entertainment, engagement, and community features that increase daily opens and reduce churn.

Cross-functional leadership

Function as the connective tissue between product, marketing, and ops — translating consumer insights into roadmap inputs and ensuring growth initiatives are delivered end-to-end.
Lead a small, sharp growth team over time — who are hands-on and high-output.

Desired Skills

Entrepreneurial & Action-Orient

📌 General Manager (Bengaluru)
🏢 Swiggy
📍 Bengaluru