BlinkMoney: AI Marketing Generalist

Position: AI Marketing Generalist
Location: Remote
Type: Full-Time
About BlinkMoney
BlinkMoney is building India’s first Liquid Wealth Account, bringing investing and liquidity into one seamless experience. Users can automatically invest in a professionally managed, diversified portfolio and access funds through a built-in credit line without selling their investments. The same pot of money funds today and tomorrow.
Our mission is simple: make responsible, resilient wealth-building effortless for 100 million Indians.
Antler-backed, pre-seed, SEBI + RBI compliant, live. Built by IITians, ISB alums, CFAs, and ex-bankers/fintech operators.
Key Responsibilities
Plan and execute marketing campaigns across content, social, performance, and lifecycle channels using AI-first workflows.
Use AI tools for content generation, copywriting, creative ideation, and campaign optimization.
Build and refine prompts/workflows to automate repetitive marketing tasks (content drafts, ad copy, captions, reports).




Build and manage marketing automations using tools like n8n and Make.com, and work with MCPs to connect AI models with marketing tools and data sources.
Generate and manage a library of Gen AI creatives: images, videos, and music/audio, for campaigns, social, and brand content.
Plan and execute performance marketing campaigns, using AI to optimize targeting, creative testing, and spend efficiency.
Analyze campaign performance data and use AI-assisted insights to optimize targeting, messaging, and spend.
Collaborate with design, content, and product teams to execute integrated marketing strategies.
Stay on top of emerging AI marketing tools and identify opportunities to integrate them into existing workflows.
Manage and experiment across platforms, social media, email/CRM, paid ads, and SEO, using AI to improve speed and output quality.
Support brand campaigns, growth experiments, and marketing operations end-to-end.
Qualifications
Proven hands-on e

📌 AI Marketing Generalist (India)
🏢 Blinkmoney
📍 India