Role Brief:
We are looking for a result-driven Product Manager – E-commerce to lead the strategy, roadmap, and performance of our in-house App & Website platform for selling Vishal Mega Mart products across Apparels, General Merchandise, and FMCG categories. The role requires solid ownership of catalogue management, customer analytics, P&L;, GTM planning, and platform optimization to drive revenue growth and customer experience excellence

Job Responsibilities:
Product Strategy & Roadmap
Define and execute product vision and roadmap for the in-house App & Website.
Identify customer pain points and product gaps to improve user experience.
Prioritize features based on business impact, customer needs, and technical feasibility.
Work closely with Tech, Design, Marketing, and Category teams for timely execution.

Platform & Catalogue Management
Oversee end-to-end catalogue management across: Apparels (Men / Women / Kids), General Merchandise, FMCG
Ensure accurate product listing, content quality, attributes, pricing, and availability.
Optimize search, filters, product discovery,



and merchandising.
Improve conversion rate through structured catalogue and content strategy.

Customer Analytics & Insights
Deep dive into customer behavior, cohorts, and buying patterns.
Monitor funnel metrics (Traffic → ATC → Conversion → Retention).
Use analytics tools to drive data-backed decisions.
Improve customer journey and enhance lifetime value (LTV).

P&L; Ownership
Own and manage E-commerce P&L; for the platform.
Drive revenue growth, margin optimization, and cost efficiency.
Monitor CAC, contribution margins, discount impact, and ROI.
Work with Finance & Category teams for forecasting and planning.

Go-To-Market (GTM) Strategy
Plan and execute GTM strategies for: New category launches, App feature rollouts, Campaigns and seasonal events
Collaborate with Marketing for digital campaigns, promotions, and loyalty programs.
Ensure alignment between product positioning and brand messaging.

📌 Product Manager (Gurugram)
🏢 Vishal Mega Mart
📍 Gurugram