WhiteCoats, A Business Unit of ValueMomentum

HealthCare

Job Function: Medical Content Writer

WhiteCoats empowers hospitals, clinics and labs by providing innovative digital solutions in marketing and operations that enhance patient acquisition, retention and engagement. By integrating technology with personalised support. As an inside sales associate, you will be crucial in promoting and selling digital solutions to medical practitioners, focusing on client acquisition, retention, and building long lasting relationships.

We are looking for a energetic and experienced Medical Content Writer who can lead our content strategy with deep understanding of clinical accuracy, SEO best practices, creative storytelling, and digital marketing . This role demands both strategic thinking and hands-on execution to create content that enhances doctors' digital presence and builds patient trust across platforms.

Content Strategy & Execution

Lead the planning and development of SEO-optimized medical content (blogs, articles, website copy, creatives, ads)



tailored to individual doctor specialties and services.

Align content with platform goals for doctor branding, patient engagement, and lead generation.

SEO & Digital Marketing Integration

Collaborate with SEO and marketing teams to identify top-performing keywords, trending topics, and content gaps.

Create content that drives traffic, ranks high on search engines, and converts into action.

Creative & Design Alignment

Guide design team on visual assets that complement the content (infographics, banners, videos, carousels).

Ensure consistency in medical illustrations, creatives, and social posts with content objectives.

Keep pulse on patient behavior, disease trends, treatment queries, and doctor marketing needs.

Work closely with customer-facing teams to translate doctor expectations into digital content solutions.

Partner with Growth, Tech, Product, and CRM teams for publishing automation, lead nurturing, and patient c

📌 Creative Medical Writer (Hyderabad)
🏢 WhiteCoats
📍 Hyderabad