Performance Marketing Manager - Google Ads | LSA | Google Guaranteed

Job Title: Performance Marketing Manager
Experience: 8+ Years
Location: Mohali

Job Summary

We are looking for an experienced Performance Marketing Manager to lead our digital marketing function and drive high-quality leads for a growing international home services business.

Key Responsibilities
- Manage and optimize Google Ads and Google Local Services Ads (LSA) campaigns.
- Handle Google Guaranteed onboarding, verification, and compliance.
- Develop local PPC strategies for different locations and service areas.
- Manage advertising budgets and improve CPL, conversion rate, and ROAS.
- Monitor LSA leads, identify invalid leads, and manage lead disputes.
- Set up and monitor conversion tracking using GA4, GTM, and call tracking platforms.
- Coordinate with the SEO team for Google Business Profile (GBP) and local marketing strategies.
- Conduct keyword research, competitor analysis, A/B testing, and campaign optimization.
- Prepare weekly and monthly performance reports with actionable insights.
- Lead,



mentor, and manage the digital marketing team.
- Work closely with Sales and Operations teams to improve lead quality and business results.
- Stay updated with Google Ads, LSA, and digital marketing trends and platform updates.

Requirements:
- 8+ years of hands-on experience in Performance Marketing and Google Ads.
- 5+ years of experience managing Google Local Services Ads (LSA) and Google Guaranteed.
- Proven experience in managing and leading digital marketing teams.
- Strong knowledge of Google Ads, GA4, GTM, GBP, Looker Studio, and lead tracking.
- Experience managing significant advertising budgets.
- Robust understanding of PPC, local SEO, lead generation, CPL, CPA, and ROAS.
- Excellent analytical, leadership, communication, and problem-solving skills.
- Google Ads Certification will be an added advantage.

Pay: ₹60,000.00 - ₹100,000.00 per month

Experience:
- Performance marketing: 6 y

📌 Senior Digital Marketing Specialist (Sahibzada Ajit Singh Nagar)
🏢 Oorjaah
📍 Sahibzada Ajit Singh Nagar