Key Responsibilities
- Plan, launch, manage, and optimize Meta Ads (Facebook & Instagram).
- Create and manage Google Ads campaigns including Search, Display, Performance Max, and YouTube.
- Develop paid media strategies to maximize ROI and ROAS.
- Monitor campaign performance and optimize budgets based on KPIs.
- Generate high-quality leads and scale eCommerce campaigns.
- Conduct keyword research, audience targeting, A/B testing, and bid optimization.
- Analyze campaign performance and prepare weekly/monthly reports.
- Stay updated with the latest advertising trends and platform updates.
- Collaborate with the creative and marketing teams to improve campaign performance.
Required Skills:
- 1-2 years of hands-on experience in Meta Ads and Google Ads.
- Agency experience is mandatory.:
- Strong understanding of Facebook & Instagram Ads Manager.
- Expertise in Google Search, Display, Performance Max, and YouTube Ads.
- Experience in campaign setup, optimization, tracking, and reporting.
- Proven experience in Lead Generation and eCommerce campaigns.
- Strong analytical, communication, and problem-solving skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Google Ads and Meta Blueprint Certifications are an added advantage.
Why Join Glowing Digital?
- Opportunity to work with multiple brands and industries.
- Career growth in a fast-paced digital marketing agency.
- Cooperative and performance-driven work environment.
- Hands-on exposure to high-budget advertising campaigns.
Work Schedule
- Monday to Saturday
- Day Shift
- Work From Office
Screening Questions
- Do you have 1-2 years of agency experience managing both Meta Ads and Google Ads?
- Have you managed Lead Gener
📌 Meta & Google Ads Expert (Kolkata)
🏢 Glowing Digital
📍 Kolkata
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