If you are passionate about performance marketing, data-driven decision-making, and delivering measurable results, we'd love to hear from you.

Responsibilities:
- Plan, launch, and optimize Meta & Google Ads campaigns.
- Create and manage Facebook & Instagram (Meta) advertising campaigns.
- Generate qualified leads for website development and digital marketing services.
- Perform On-Page, Off-Page, and Technical SEO.
- Conduct keyword research and competitor analysis.
- Track campaign performance using Google Analytics (GA4), Google Tag Manager, and Meta Pixel.
- Optimize landing pages to improve conversion rates.
- Monitor campaign budgets and maximize ROI.
- Prepare weekly and monthly performance reports.
- Work closely with the sales team to improve lead quality and conversions.
- Stay updated with the latest digital marketing trends and platform updates.

Requirements:
- Minimum 2 years of proven digital marketing experience.
- Strong knowledge of Google Ads and Meta Ads.
- Hands-on experience with SEO (On-Page, Off-Page & Technical).
- Experience with Google Analytics 4 (GA4)



and Google Tag Manager.
- Understanding of conversion tracking and lead generation.
- Robust analytical and problem-solving skills.
- Good written and verbal English communication.
- Ability to manage multiple campaigns independently.

Preferred Qualifications
- Experience marketing IT services, website development, software, or SaaS.
- Knowledge of conversion rate optimization (CRO).
- Experience working with international clients.

What We Offer
- Competitive salary based on experience.
- Performance-based incentives.
- Career growth opportunities.
- Professional and supportive work environment.
- Opportunity to work on international projects.
- Long-term career stability.
- Have a results-driven mindset.
- Can generate quality leads with measurable ROI.
- Enjoy optimizing campaigns and improving performance.
- Want to grow with a fast-growing IT company.

Experience: 2+ years (required

📌 Digital Marketing Expert (Durgapur)
🏢 JOSISOFT TECHNOLOGIES
📍 Durgapur